From tariffs and geopolitical events to supply chain volatility and broader economic pressures, the Counselor Top 40 faced significant hurdles. But as they always have, these companies navigated those challenges, continued to grow their businesses and generated billions of dollars in revenue.

The Counselor Top 40 ranks suppliers and distributors in the promo products industry solely on revenue. To compile the list, the Counselor editorial team obtained certified financial information and conducted extensive research and interviews to verify each company’s figures.

Click on each company below to learn more about its recent accomplishments and key future initiatives.

Note: All revenues represent U.S./Canada promo sales. E=Estimate; EG=Estimate With Guidance