Strategy

PRINTING United Expo 2026: 4 Hard Goods Trends To Watch

Strategy

Custom rubber ducks and premium tech items were among the items on display in the ASI P...

Everything Is Customer Service: Start With Love

Strategy

Reframing customer service as an act of love – genuine concern for another person’s wel...

PRINTING United Expo Provides Growth Opportunities for Printers & Promo Distributors Alike

More than 27,000 attendees gathered in Las...

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PRINTING United Expo 2026: 4 Trends in Apparel & Decoration

Suppliers and equipment manufacturers brou...

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Beauty Brand Packaging Mishap Offers a Timely Reminder for Suppliers

Fenty Skin, Huda Beauty and Glow Recipe ac...

PRINTING United Expo 2026: Understanding the Modern Print Buyer

Strategy

New research reveals what customers expect from print providers, from fast service and ...

PRINTING United Expo 2026: Kitting & Packaging Trends From the Show Floor

Strategy

In Las Vegas, kitting experts showcased several creative ways to house their products i...

PRINTING United Expo 2026: Print & Promo Leaders Take Stock

Strategy

AI adoption, changing customer habits and future growth were among the topics explored ...

PRINTING United Expo 2026: Promo Industry Trends & Emerging Product Categories

Strategy

Geographic and generational data shows what the modern end-user wants in a branded item.

PRINTING United Expo 2026: Real World Lessons From Printers Selling Promo

Distributors who have diversified their sa...

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PRINTING United Expo 2026: Signage & Display Trends From the Show Floor

From immersive booth environments to textu...

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PRINTING United Expo 2026: Breaking Down the Trends Facing the Print Industry

In a wide-ranging panel discussion, subjec...

PRINTING United Expo 2026: Cut Out the ‘Messy Middle’ By Embracing POD

Print-on-demand workflows can help print a...

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PRINTING United Expo 2026: Media Day Focuses on Improving Print for All

Presentations from the Alliance and its sp...

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Counselor Promo Campaign Awards

These six winning campaigns paired bold id...

My Favorite Merch: Josh Pospisil, PromoShop

Strategy

Industry distributors share the promo products that they love the most.

Behind the Brand Activation Boom

Strategy

Amid a rapidly growing desire for in-person events, branded activations are taking off ...

Print Primer: What Is Interactive Print?

Strategy

Interactive print bridges physical and digital marketing, helping businesses engage cus...

Popcorn Buckets & Pop-Ups: Movie Promos Become the Main Attraction

Strategy

As blockbuster films fuel a resurgence at theaters, studios and entertainment clients a...

How emblm Uses Print & Promo To Win Bigger Projects

Strategy

The Eliot, ME-based distributor began in the ’90s as a print shop, but later expanded i...

25 Years Later, Promo Helps Preserve the Memory of 9/11

Strategy

A quarter century after the deadliest terrorist attack in American history, commemorati...