Strategy

ASI Power Summit 2026: Day 3 & Conference Wrap-Up

Strategy

A motivational keynote address, executive Q&As and industry “Family Feud” rounded out t...

ASI Power Summit 2026: Turning Failure Into Fuel for Success

Strategy

Torsten Gross, a racecar driver, marketing executive and founder of the Just Hands Foun...

ASI Power Summit 2026: Day 1 & 2 Wrap-Up

Attendees heard from speakers on topics su...

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ASI Power Summit 2026: Sharing the Beauty of Traditional Craftsmanship

Mexican tradition and culture is the heart...

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ASI Power Summit 2026: The Power of Agentic AI

Isar Meitis of MultiplAI explained how AI ...

ASI Power Summit 2026: The Science of Cognitive Fitness

Strategy

Neurophysiologist and Cognitive Performance Coach Louisa Nicola shared insights on cogn...

Q&A: How To Prove the ROI of Promo Products

Strategy

Two executives at leading industry companies share their strategies for successfully me...

How 1 Special-Edition Library Card Could Boost Readership

Strategy

Commemorative library cards across the U.S. have been shown to drive new library sign-u...

Promo Leaders Set Industry Goals at GXN Conference

Strategy

Industry leaders from around the world gathered in Kitzbühel, Austria, for the fifth an...

3 Printing Horror Stories – and How To Avoid Them

From shredded polos to dead links, print a...

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Viral & Attention-Getting Promo From the 2026 Midterm Elections

From cheeky slogans and campaign promises ...

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How 3 Promo Distributors Are Embracing AI

At a recent ASI webinar, promo pros came t...

7 Secrets for Creating Amazing Self-Promos

The best self-promos don’t simply arrive –...

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PRINTING United Expo 2026: Key Conversations From the ASI Pavilion

The inaugural ASI Pavilion featured more t...

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The ‘Lifestyle Brand’ Playbook: How Buzzy Companies Like OpenAI Are Using Promo

To build consumer loyalty and communities ...

PRINTING United Expo 2026: 4 Hard Goods Trends To Watch

Strategy

Custom rubber ducks and premium tech items were among the items on display in the ASI P...

Everything Is Customer Service: Start With Love

Strategy

Reframing customer service as an act of love – genuine concern for another person’s wel...

PRINTING United Expo Provides Growth Opportunities for Printers & Promo Distributors Alike

Strategy

More than 27,000 attendees gathered in Las Vegas for innovative new print technology, e...

PRINTING United Expo 2026: 4 Trends in Apparel & Decoration

Strategy

Suppliers and equipment manufacturers brought out new twists on old standbys and automa...

Beauty Brand Packaging Mishap Offers a Timely Reminder for Suppliers

Strategy

Fenty Skin, Huda Beauty and Glow Recipe accidentally launched their products in almost ...

PRINTING United Expo 2026: Understanding the Modern Print Buyer

Strategy

New research reveals what customers expect from print providers, from fast service and ...