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Strategy

What We’re Thankful for in Promo
What We’re Thankful for in Promo
Strategy

Before heading off to our various Thanksgiving traditions, ASI Media’s editors took a m...

What Etsy’s ‘Gifts That Say I Get You’ Campaign Teaches About the Power of Personalization
What Etsy’s ‘Gifts That Say I Get You’ Campaign Teaches About the Power of Personalization
Strategy

A new ad from Etsy lays out the ingredients for successful gift-giving this holiday sea...

Automate & Elevate Event Explores AI’s Role in Promo

The virtual summit, hosted by Branded Merc...


Best in Branding: The Brands That Won Halloween & Why It Matters

This special edition of ASI Media’s Best i...


VIDEO: A Look at the Converging Worlds of Print & Promo

Theresa Hegel, executive editor of special...

Dialing Into Nostalgia: How Jackalope Kreative Turned Vintage Phones Into Branded Art
Dialing Into Nostalgia: How Jackalope Kreative Turned Vintage Phones Into Branded Art
Strategy

The distributor worked with a small mom-and-pop company to breathe new life into unused...

My Favorite Merch: Stephanie Hinkle, MadeToOrder
My Favorite Merch: Stephanie Hinkle, MadeToOrder
Strategy

Industry distributors share the promo products that they love the most

PRINTING United Expo 2025 Wrap-Up: Stats, Figures & Storylines From Orlando
PRINTING United Expo 2025 Wrap-Up: Stats, Figures & Storylines From Orlando
Strategy

Across more than 1 million square feet of exhibition space and countless education sess...

PRINTING United Expo 2025: Decoration Trends & Equipment Upgrades
PRINTING United Expo 2025: Decoration Trends & Equipment Upgrades
Strategy

Advancements in direct-to-film, on-demand production and UV printing were among the sol...

PRINTING United Expo 2025: 5 Key Factors Shaping the Industry

The Alliance Insights research team shared...


PRINTING United Expo 2025: Hard Goods Trends & Conversations From the Show Floor

What promo suppliers were showing print bu...


PRINTING United Expo 2025: Display Trends From the Show Floor

Illumination, adhesives and task-specific ...

PRINTING United Expo 2025: 3 Apparel Trends From the Show Floor

Oversized silhouettes, softer hand feels a...


Beauty Brand Challenges Influencers To Go Viral With Bold ‘Triple Dare Kit’

Produced by distributor WHOOPLA, the inspi...


PRINTING United Expo 2025: How Printers Can Diversify With Signage

Wendy Graves, partner at Make It Happen Si...

PRINTING United Expo 2025: How Commercial Printers Can Adapt to the Modern Marketplace
PRINTING United Expo 2025: How Commercial Printers Can Adapt to the Modern Marketplace
Strategy

Alliance Insights’ Lisa Cross and Nathan Safran explained how printers can abandon old ...

PRINTING United Expo 2025: The Present & Future of Direct-to-Film Printing
PRINTING United Expo 2025: The Present & Future of Direct-to-Film Printing
Strategy

DTF is a game-changing decoration innovation, and panelists said decorators can use it ...

PRINTING United Expo 2025: Printers Share Their Promo Success Stories
PRINTING United Expo 2025: Printers Share Their Promo Success Stories
Strategy

A panel of print professionals said adding promo has helped them to become a one-stop s...

PRINTING United Expo 2025: Busting 7 Top Myths Printers Have About Promo
PRINTING United Expo 2025: Busting 7 Top Myths Printers Have About Promo
Strategy

These are the biggest misconceptions print service providers have about promotional pro...

PRINTING United Expo 2025: Using AI To Work Smarter & Faster
PRINTING United Expo 2025: Using AI To Work Smarter & Faster
Strategy

PRINTING United Alliance’s Joe Marin explained how AI can help or hinder your print and...

PRINTING United Expo 2025: Make a Statement With Special-Effect Screen Printing
PRINTING United Expo 2025: Make a Statement With Special-Effect Screen Printing
Strategy

Decorating industry veteran Charlie Taublieb shared his expertise on how to up the perc...