Product Hub
Find the latest in quality products, must-know trends and fresh ideas for upcoming end-buyer campaigns.
5 Ideas for Using NYFW Trends in a Promo Campaign
Appeal to fashion-forward end-buyers with these suggestions from the hottest show of the season.
This Week’s New Suppliers: Unique Promo That’s Fun for Everyone
Discover creative products from new ASI suppliers.
Editor’s Picks: Comforting Coffee & Travel Mugs
A quality coffee mug will ensure your client’s brand is one of the first things consumers interac...
Starline Adds LAMY Pen Line to Its Growing Writing Collection
The product expansion at the Counselor Top 40 supplier will include fountain pens, rollerballs, b...
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Showcases
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This Week’s New Suppliers: New Looks for Classic Promo
Discover creative products from new ASI suppliers.
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Editor’s Picks: Celebratory Awards & Plaques
Recognize donors, high achievers, work anniversaries and more with these popular customized award...
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This Week’s New Suppliers: Products for Every Season
Discover creative products from new ASI suppliers.
Trends
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Gemline Partners With Yankee Candle, Adds Mini Igloo Playmate Cooler to Catalog
The additions are meant to strengthen the Counselor Top 40 supplier’s Made-in-USA product lineup ...
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Vantage Apparel & Redwood Classics Launch Custom Color Program
The program allows distributors to PMS-match colors on select Canada-made garments, with lower mi...
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Promotions Planner: Holidays Beyond the Holidays
Start presenting ideas to clients for promotional campaigns centered around December observances.
News
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S’well Returns to Direct Distribution After Years of Exclusive Supplier Agreements
Part of Lifetime Brands Inc., the reusable drinkware brand said distributors will now have access...
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Vantage Announces Integration With Cutter & Buck
Distributors using Vantage Webstores can stock their online stores with styles from Cutter & Buck...
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The Bright Side: Hanesbrands Collaborates With Delivering Good To Create Basic Comfort Pack for Disaster Relief
The pack will include essential items like socks, a tote bag, T-shirts, sweatpants, a blanket and...
Case Studies
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Best in Branding: The First Branded Hot Wheels, Chipotle Goes Back to School and More
From Chipotle dorm merch to Guinness “Pintmobiles,” here are a few of the clever print and promo ...
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3 Branding Takeaways From Marvel’s Massive ‘Fantastic Four’ Promo Rollout
Using print, promo and more, distributors can become superheroes of branding for customers of any...
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Little Leaguer’s Controversial Bat Flip Celebration Becomes Commemorative Pin
What started as an ejection- and suspension-worthy moment ended with something fans can remember ...
Research
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Survey: Gen Z Wants Sustainable, Socially Responsible Promo
ASI’s 2025 cohort of summer interns shared their thoughts on the industry and what’s important to...
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Top 10 ESP Searches: Record Summer Heat Drives Growth for Cooling Promo Products in Q2
The second quarter also saw sustained interest in trendy products like custom socks and popular r...
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Pride-Related Promo Searches Decline as Brands Scale Back
The number of ESP searches for products related to Pride and the LGBTQ+ community between January...
Sponsored
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Podcast: Premium Apparel With a Purpose - How BELLA+CANVAS Combines Sustainability & Style
BELLA+CANVAS (asi/39590) is committed to even more than creating the premium apparel you know...
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The Complete Promo Product Sales Checklist
Learn how to sell every product category your clients need. Successful promotional...
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Podcast: How To Master Direct-to-Film Decoration: Benefits, Best Practices & More
Get ready to learn everything you need to know to become a direct-to-film decoration expert. On...