ASI Member? Login here to access Education, Research, ESP, Pay Your Bill, Find a Supplier and much more.
Not an ASI Member? Learn more about ASI today!
Product trends
Gemline To Offer Luxury Travel Brand Hartmann in Promo
ProductsHartmann’s line of bags and luggage is the latest retail brand addition to the Counselo...
The Bottle Station Improves Accessibility for People With Limited Mobility
StrategyThe product secures items to surfaces, making it easier for people with mobility issues...
Promotions Planner: Awareness in Action
Start presenting ideas to clients for prom...
Translate Gen Z’s Love of ‘Grandma-Core’ Hobbies Into Promo
Gen Z is taking their downtime offline – a...
TravelChair Products Featured on ‘Good Morning America’
A range of outdoor chairs and a table from...
Koozie Group Pens Are One of the Products in the Running for Florida Competition
NewsThe pen collection can be voted the “Coolest Thing in Florida” through July 1.
Chain Stitch Embroidery Reflects Rising Demand for Retro, Vintage Products
StrategyThe decorating technique can add more dimension and depth than typical embroidered logos.
Best in Branding: Promo Lessons From a Viral Hot Pink Tote Bag
StrategyPlus, learn how razor brand BIC leveraged a savvy sponsorship deal and how QDOBA fueled...
The Bright Side: Women’s Headwear Brand Partners With Wounded Warrior Project
NewsA portion of sales from one of Infinity Her’s patriotic styles will be donated to the n...
Promotions Planner: Educate & Appreciate
Start presenting ideas to clients for prom...
Ruckus & Co. Launches Nametag & Lanyard Recycling Program
After an event, attendees can deposit even...
National Donut Day: A Hole in Donut Brands’ Marketing Strategy?
Dunkin’ collaborated with Stoney Clover La...
A Pillow That Used To Be an Umbrella? Kathy Cheng Shares Promo Upcycling Success Stories
Upcycling, simply put, is the process of...
Promotions Planner: Endless Summer
Start presenting ideas to clients for prom...
‘Made in Canada’ ESP Searches Surge as Trade Uncertainty Continues
New data from ASI Research indicates that,...
Top 10 ESP Searches: Warm Weather Staples Climb Q1 Rankings
StrategyThe latest ESP data from ASI Research also highlights shifting trends, from retro style...
The Bright Side: PCNA Launches Earth Day Giveback Campaign
SustainabilityProceeds from the sales of two Klean Kanteen styles will benefit the nonprofit Tree Pit...
Sponsored Content
The Comprehensive Custom Cups Sales Guide
Cheers to branded beverage cups! Raise a glass and read on to learn how to sell all...
SPONSORED BY:
5 Sales Prospects for Single-Use Promo Products
Look no further for a product category that's cost-effective , convenient...
SPONSORED BY:
How To Sell High-End Headwear: A Look Inside a Fashion Favorite
To win business with prestigious clients , you must present premium...
SPONSORED BY:
Infographic: What Product Features Are Possible With Customization?
New to selling custom products? No problem. With this infographic guide, you'll...
SPONSORED BY:
SRG Offers Premium Items From Swarovski
NewsThe Counselor Top 40 supplier has added select fine crystal and crystal-embellished gif...
Promotions Planner: Beat the Heat
ProductsStart presenting ideas to clients for promotional campaigns centered around July observ...
ASI Fort Worth 2025: Product Showcase Winners
ProductsSuppliers showed off fresh and trending items in the show’s Product Showcase area, wher...
7 Trends From Impressions Expo Atlantic City 2025
ProductsRetro styles, boxy fits and specialty garment washes were among the standouts at the de...