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Promo Research

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The mission of ASI’s insights team is to provide data & infographics to help our members show the value of promotional products and improve their business.

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Latest Research News

Still Cautious, Canadian End-Buyers Opted for Promo Favorites in Q3

Research

Still Cautious, Canadian End-Buyers Opted for Promo Favorites in Q3

Just-released ESP search data from ASI Research indicates that, in the face of a number of lingering economic challenges, promo customers in Canada...

Promo Industry Rebounds in Q3 With Highest Sales Growth in 2 Years

Research

Promo Industry Rebounds in Q3 With Highest Sales Growth in 2 Years

With a 5% year-over-year increase in Q3 sales, the industry picked back up after several months of tariff struggles and uncertainty settled down.

Top 10 ESP Searches: Owala Surges as Classic Categories Lead Q3 Rankings

Strategy

Top 10 ESP Searches: Owala Surges as Classic Categories Lead Q3 Rankings

The third quarter also saw growing searches for products like bookmarks and fans, according to a new report from ASI Research.

2025 End-Buyer Research Series

This exclusive research is the promotional products industry's most comprehensive study on end-buyers. Broken down by markets and other demographics, it reveals what end-buyers value most in promo and how they use it.

End-Buyer Research

2024 End-Buyer Research
ESP+

State of the Industry

This award-winning, annual report provides an in-depth look at the current state of the promotional products industry including top product categories, leading markets, the Top 40 suppliers & distributors by sales and much more.

Ad Impressions Study

The industry’s most comprehensive report on the power of promotional products features compelling data to prove to your clients that promo is the most high-impact, cost-effective advertising medium around.

2023 Ad Impressions Study Infographics Library

Ad Impressions Study
State and Regional Report

State and Regional Report

Our exclusive data breaks down annual distributor sales by state and region plus offers the strategies, products and trends that are going to propel distributors forward.

2023 State and Regional Report