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Strategy
Q&A: How To Successfully Handle Rush Orders
StrategyStreamlined processes and a commitment to client partnership are essential to fast turn...
How Printers Can Expand Their Profit on Every Order
StrategyBy reviewing pricing, workflow systems and current sales strategies, apparel decorators...
10 Promo Pros Reveal How They’re Using AI & Automation
With so much talk of “automating this” and...
Move Beyond Stitch Count With These Embroidery Pricing Strategies
Decorators should sell the perceived value...
8 Reasons You Don’t Want To Miss PRINTING United Expo This Year
The show, set for Oct. 22 to 24 in Orlando...
How Promo Products Helped Save a Texas Print Brokerage
StrategyHaving a diversified business has helped ColorMix Graphics & Printing thrive.
Texas Decorator Explores the Power of Print & Promo
StrategyC.C. Creations proves why being a true one-stop shop is the future of convergence.
Decorating Roundup: Stahls’ Unveils Liquid 3D Emblem Technology
StrategyAlso, Roland DG wrapped a digital grand piano with custom artwork, and ColDesi introduc...
How Print on Demand Is Reshaping Promo
StrategyThe decoration industry is embracing the tech-fueled, just-in-time order and fulfillmen...
More Than a Logo: How Cracker Barrel Created Controversy Through a Minimalist Logo Update
The restaurant chain wanted to bring its l...
Best in Branding: The First Branded Hot Wheels, Chipotle Goes Back to School and More
From Chipotle dorm merch to Guinness “Pint...
Apparel Suppliers Broaden Supply Chains Amid Tariff Concerns
Executives say they’re diversifying their ...
3 Branding Takeaways From Marvel’s Massive ‘Fantastic Four’ Promo Rollout
Using print, promo and more, distributors ...
Little Leaguer’s Controversial Bat Flip Celebration Becomes Commemorative Pin
What started as an ejection- and suspensio...
Art in the Age of Algorithms: The Promise & Pitfalls of AI Design
Though fewer than a quarter of promo pros ...
ASI Summer Internship Program Helped iPROMOTEu Affiliate Train 2 Interns
StrategyBranding Touchpoint enrolled both its interns in the program, which helped give them fo...
Stahls’ MLB All-Star Weekend Experience Shows Power of Print on Demand
StrategyStahls’ partnered with Fanatics and the Atlanta Braves for a live retail pop-up where f...
Sponsored Content
Save Time & Save Money: Goof Proof Transfers Now at STAHLS’
Looking for the fastest, easiest way to print pro-quality T-shirts? Goof Proof...
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Introducing Puffin Drinkwear: Now Available for Promo
Delight your clients with a unique can cooler that's as functional as it is fun....
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These Common Business Needs Will Open the Door to Add-on Sales
Expand your product offerings through the art of add-on sales . By...
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Don’t Risk It: Essential Product Features for Event Sales
It's true what they say: you get what you pay for . Don't risk your clients'...
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Infographic: Monitoring the Supply Chain in Canadian Promo
StrategyState of the Industry data from ASI Research shows that Canadian distributors continue ...
From Ink to Impact: Why Epic Promotions Pivoted From Print to Promo
StrategyThe Warwick, RI-based distributor has found success by leveraging its long-standing cli...
Product Spotlight: Discover Popular Back-To-School Promos
StrategyClass is in session! It's time to make the grade with education clients by selling ...
Chili’s & Tecovas Collaborate on ‘Booth Boots’ Made From Same Material as Restaurant Booths
StrategyThe co-branded line of belts and boots, which sold out quickly, is a fun spin on using ...