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Sara Lavenduski

  • Executive Director, Client Education & Content

Sara covers strategy for ASI’s readers in the U.S. and Canada, including sales & marketing, health & wellbeing and product trends.

Bacardi Launches New Brand Experience in Puerto Rican Port

The installation includes promotional products and rum bottles that can be personalized.

CPSC Recalls Toy Vehicles Due to Choking Hazard

The U.S. Consumer Products Safety Commission (CPSC) has recalled nearly 500,000...

Q&A: The Status of the USMCA

International trade and customs lawyer Daniel Ujczo spoke with ASI Canada about recent ...

Next Level Hosts Pop-Up Experience at SXSW

Top 40 supplier Next Level Apparel (asi/73867) recently hosted a pop-up...

ASI Hosts Panel Session With Geiger, Hit Executives

More than 100 employees listened to a discussion about the state of the promo marketplace.

NAFTA Replacement Faces Uncertain Future

Recent reports indicate that a replacement for the North American Free Trade...

Boost Promotions Undergoes Rebrand

Chris Faris, president & CEO of Boost Promotions (asi/142942) in Gloucester, MA, discus...

Promotional Products Sales Report 2019 – South

An influx of new workers and curious tourists offer limitless promo opportunities.

Canadian Supplier Recalls Power Banks Due to Fire Hazard

In conjunction with Health Canada and the U.S. Consumer Product Safety Commission...

Promo Industry Spotlight: Travel & Tourism

Kimble Bosworth, president and COO of Proforma Printelligence in Nashville, says the...

I Earned My BASI: Glen Jusczyk

Glen Jusczyk is co-owner of AMgC (asi/548902) in Chapel Hill, NC. He earned his BASI...

How to Deliver an Impactful Value Proposition

Taking the time to craft a tailored value proposition will enhance your authority and c...

Cybersecurity Strategies for the Promo Industry

ASI’s new CTO Dave Lakshmanan and VP of Infrastructure Services Seth Kusiak offer advic...

Power Banks Recalled After House Fire

The U.S. Consumer Product Safety Commission (CPSC), in conjunction with Health...

Stormtech Launches 1:1 Initiative to Benefit At-Risk Youth

Vancouver, BC-based Stormtech Performance (asi/89869) has launched its 1:1...

Frank Lloyd Wright Foundation to Sell Branded Products

The work of a famed American architect and interior designer is being commemorated...

Health Canada Recalls Children’s Pajamas Due to Burn Risk

Health Canada has issued an official recall for Obaïbi brand sleepwear, sold by...

I Earned My BASI: Amber Duncan

Amber Duncan  is the business development specialist at Turnkey Merchandise...

Single-Use Plastic Ban Being Considered For Ontario

Ontario's New Democratic Party (NDP) has called for a prohibition of all single-use...

How to Increase Productivity with Happiness

Misery and sales no longer mix. Finding happiness within yourself will spread joy to co...

S’well Enters into Exclusive Partnership with Links Unlimited

This week, drinkware brand S'well announced that it has reached an agreement with...

Philadelphia Flower Show Offers Groovy Swag

In the City of Brotherly Love, the annual world-famous Philadelphia Flower Show is...

iPROMOTEu Holds Annual 'A Woman’s View' Reception

"A Woman's View," an initiative from Top 40 distributor iPROMOTEu (asi/232119) that...

I Earned My MASI: Pablo Prahl

Pablo Prahl is the managing director at Proforma A&G Marketing Group...

Case Study: Distributor Rocks Client’s Grammy Invitations, Gifts

The San Francisco company successfully put together unique items in a tight timeframe.