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Sara Lavenduski

  • Executive Director, Client Education & Content

Sara covers strategy for ASI’s readers in the U.S. and Canada, including sales & marketing, health & wellbeing and product trends.

Health Canada Recalls Toys for High Phthalate Levels

Health Canada has issued an official recall for Skip Ball toys from Montreal-based...

Obituary: Bruce Graham

Bruce Graham, a member of Promotional Products Professionals of Canada (PPPC), passed...

CPSC Announces Recall of Recliner Chairs

The U.S. Consumer Product Safety Commission (CPSC) has issued an official recall for...

Cannabis Activity Heats Up in Ontario

The province is already seeing an influx of cannabis industry representatives.

CPSC Expands Recall of Power Supply Units

The printer power sources can overheat, posing a fire hazard.

Women of Promo Confront Workplace Inequality

The #MeToo movement has reopened the discourse on gender inequality in the workplace. W...

Promo Buying Group Launches in Canada

Fullarton Group is now offering membership benefits to Canadian promo firms.

STORMTECH Launches Fall 2018 Collection

The Canadian supplier's new collection features over 20 outdoor apparel styles.

Chocolate Inn/Lanco Parent Acquires Screen Printers Design

NC Chocolate, the parent company of Chocolate Inn/Lanco (asi/44900), has purchased...

Canada Officially Imposes Tariffs on U.S. Goods

Canada has officially imposed retaliatory tariffs on U.S. goods, including products...

Q&A: Two Crazy Ladies Celebrates 30 Years

Melanie Sibbitt, president & CEO of Two Crazy Ladies (asi/347888) in Toronto, recently ...

Shop Sells Inverted Jeans Inspired by Stranger Things

While the super-popular Netflix series Stranger Things has inspired plenty of...

Health Canada Recalls Ellen Degeneres Children’s Coveralls

Health Canada has issued an official recall for children's coveralls and cap sets....

Health Canada Recalls BBQ Lighters

Health Canada has issued an official recall for barbecue lighters from Canadian Tire...

How Top Promo Companies Encourage Workplace Equality

Leading companies in the promotional product industry typically operate from a core...

Writing a Story on #MeToo Was an Honor … and a Challenge

Like so many, I wasn't shocked at what was exposed by the #MeToo movement last fall....

Promo Women: Personal Safety Comes First

Women are no strangers to the potential risks that threaten their safety....

Branding #MeToo: Activism or Opportunism?

After major Hollywood film producer Harvey Weinstein was dismissed from The Weinstein...

Trudeau Sets Official Pot Legalization Day

Canadian Prime Minister Justin Trudeau has officially set the cannabis legalization...

Cannabis Act Clears Canadian Senate, Heads for Royal Assent

The Canadian Senate has voted 52-29 to approve the most recent version of Bill C-45,...

Canadian House Votes to Legalize Pot

Canada's House of Commons has voted 205-82 to legalize marijuana before its summer...

Flywheel Brands Acquires 127 Press

Distributor Flywheel Brands (asi/212986) of Hixson, TN, has acquired silkscreen print...

2018 Promotional Products Sales Compensation Survey

The ideal sales job candidate – experienced and ready to sell – isn’t materializing, so...

Canadian House Rejects Swag Ban in Cannabis Bill

After several days of deliberations, the Canadian House has rejected 13 of the 46...

Canadian Promo Industry Reacts to Tariffs

In the weeks following President Donald Trump's announcement that the U.S. would be...