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Sara Lavenduski

  • Executive Director, Client Education & Content

Sara covers strategy for ASI’s readers in the U.S. and Canada, including sales & marketing, health & wellbeing and product trends.

Canadian Senate Votes to Legalize Marijuana, Bill Moves to House

Canada's Cannabis Act has cleared a major hurdle on the path to legalization after...

Canadian Senate Votes to Ban Cannabis Merch

Canadian cannabis consumers looking to sport their favorite producer's name on...

Distributor Recalls Ottawa Senators Infant Bodysuits

Health Canada, in conjunction with Mississauga, ON-based Reward Connections Inc....

The Sales Path Less Traveled: Dominique Volker, Whitestone Branding

Distributors in the promotional products industry are having trouble finding veteran,...

In Memoriam: James Terrence “Terry” Mulligan

James Terrence "Terry" Mulligan, former owner of Mulligan Marketing and a member of...

Q&A: The Value of Handcrafted Branded Merch

Chelsea van der Meer is the founder, creative director and "head hustler" at Batch,...

NAFTA Talks Could Continue into 2019

After weeks of intense negotiation in the ongoing North American Free Trade Agreement...

Health Canada, CPSC Recall Toy Cars

Health Canada, in conjunction with the U.S. Consumer Product Safety Commission...

Talbot Marketing Acquires Harp Promotions

London, ON-based Talbot Marketing (asi/341500) has acquired Mississauga-based Harp...

Distributor of Sustainable Products Receives Official Trademark

As sustainable and socially conscious products gain traction in the promotional...

Building Strong Relationships In The Promo Industry

The strongest distributor/end-buyer relationships are characterized by something the pr...

Quick Tips for Cultivating Lasting Relationships

Keep these four suggestions in mind to forge stronger connections with clients so they ...

Debco Recalls Wireless Chargers

Debco (asi/48885), in conjunction with Health Canada, has issued a voluntary recall...

Travel Michigan Launches New Campaign, Branded Merch

Michigan, a summer tourist destination? That's the objective of a major new campaign,...

Manufacturing in China Eases Slightly in April

Despite the ongoing trade tensions with the U.S., China's manufacturing sector and...

#TorontoStrong T-Shirts Benefit Van Attack Victims

Just a little over two weeks after a bus crash in Humboldt, SK, killed 15 members of...

Health Canada, CPSC Issue Hard Hat Recall

Health Canada, in conjunction with the U.S. Consumer Product Safety Commission...

Imprinted Merch Benefits Bus Crash Victims

When tragedy strikes, commemorative merchandise has a unique power to bring people...

Geiger’s Laura Holt Retires

This Friday, April 13, after 18 years with top 40 distributor Geiger (asi/202900),...

Imprinted Merchandise Benefits Hockey Team Crash Victims’ Families, First Responders

When tragedy strikes, commemorative merchandise has a unique power to bring people...

Health Canada Recalls 1.5 Million USB Chargers, 30,500 Power Banks

As part of a national sampling and compliance initiative, Health Canada has issued an...

Health Canada Recalls Power Banks from Wal-Mart

Health Canada and Mississauga, ON-based Wal-Mart Canada Corp. have issued an official...

‘Seeing’ the ‘Meats’: Arby’s and Warby Parker Create WArby’s Rebrand

This week, New Yorkers will be able to experience an unlikely rebranding partnership....

Marjory Stoneman Douglas HS Mandates Clear Backpacks

When students of Marjory Stoneman Douglas High School return from Spring Break this...

Health Canada Proposes Restrictive Cannabis Packaging

In the months leading up to Canada's nationwide legalization of cannabis, Health...