See it and Sell it First at ASI Show Orlando – January 4-6, 2025.   Register Now.

Sara Lavenduski

  • Executive Director, Client Education & Content

Sara covers strategy for ASI’s readers in the U.S. and Canada, including sales & marketing, health & wellbeing and product trends.

8 Ways to Help Your Business Succeed

If you want your small business to succeed, you need to know where you are, where you w...

Sanders Slated to Win Big on Super Tuesday

Voters in five of the biggest states in play tomorrow lean toward putting his sticker o...

Starline Offers Drinkware With Lead-Free Seals

Their vacuum-sealed models feature a brand-new manufacturing process.

Canadian Rail Protests Spark Economic Concerns

The protests have gone on for three weeks, and businesses are feeling the pinch.

Blockades in Canada Halt Rail Service

Protesters who oppose construction of a pipeline in British Columbia have brought passe...

Re-energize Yourself: How to Adopt A New Routine

If you want more energy, create a schedule geared toward it.

USMCA Ratification Process Continues in Canada

Final implementation depends on Canada’s official approval, which could be later this s...

Sanders Tops Nevada Bumper Sticker Poll

Nearly 30% of respondents said they’d be willing to put the Vermont senator’s bumper st...

Clean Oceans Event Gives Out Foam Merch

An attendee complained that the promo undermined the conference’s mission.

Montreal Mayor Announces Sweeping Plastic Ban

This expanded prohibition would outlaw all plastic bags.

How to Boost Creativity to Better Serve Clients

Advice for finding more success in business and beyond

Change Your Word Choices to Close More Sales

Too much of salespeople's language is outdated and self-serving, and it's costing...

Jesse Itzler Gives Life Lessons at ASI Fort Worth

The high-energy entrepreneur received a standing ovation after talking about leveraging...

Doing Good Works Acquires CP CustomPrints

Irvine, CA-based Doing Good Works (DGW, asi/556011) has acquired the assets of print...

McCabe Earns B Corp Certification

It's the first Ontario distributor to receive that distinction.

U.S. Senate Approves USMCA Trade Deal

The agreement, already approved by Mexico, awaits ratification by Canada.

Rymax Expands Brand Partnerships

Rewards and incentives company Rymax, parent company of Brainstorm Logistics...

How To Keep Promo Sales Reps Happy

Keeping sales reps happy isn’t just about compensation.

Obituary: Virgil ‘Bud’ Walter Francis III, Francis Communications

Virgil "Bud" Walter Francis III, founder of Francis Communications (asi/197620) in...

How To Retain Distributor Sales Reps

Retaining talent requires the collaboration of the entire leadership team, says this lo...

Canadian Supplier Featured on Daytime Talk Show

A supplier's combination Bluetooth speaker and wireless charger was recently featured...

USMCA Approved, Expected to be Ratified

U.S. Congress isn’t likely to vote on the trade agreement that replaces NAFTA until the...

Difference Between Sales Funnel And Sales Pipeline

Think they’re one and the same? Think again.

Honolulu Passes Sweeping Single-Use Plastic Ban

A far-reaching single-use plastic ban has the potential to be an opportunity for...

Company Stores: What You Need To Know

Company stores are a convenient e-commerce solution for repeat apparel orders. But ther...