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Strategy

Decorating Roundup: Hotronix Adds 120-Volt Heat Press
Decorating Roundup: Hotronix Adds 120-Volt Heat Press
Strategy

Plus, Arcus Printers and Ninja Transfers have both released new direct-to-film technology.

Lucrative Loyalty: 8 Strategies for Increasing Client Retention
Lucrative Loyalty: 8 Strategies for Increasing Client Retention
Strategy

Leading promo sales pros provide insights that will help bolster distributors’ top and ...

How Promo Pop-Ups Appeal to Gen Z’s Chaotic Fashion

The generation’s eclectic and nonuniform s...


The Triumphant Return of Physical Catalogs

Retailers like Amazon and J.Crew have scor...


How To Make a Statement With Patches

A versatile decoration technique, patches ...

Industry Veteran Launches Executive Recruiting Service for Promo
Industry Veteran Launches Executive Recruiting Service for Promo
Strategy

Glen Hersh, formerly of Admints & Zagabor and Counselor Top 40 supplier Hit Promotional...

3 Takeaways for Promo Products Pros From McDonald’s Clever ‘Receipt Tees’ Campaign
3 Takeaways for Promo Products Pros From McDonald’s Clever ‘Receipt Tees’ Campaign
Strategy

The fast-food corporation’s Sweden-based division turned the receipts of customers’ ord...

ASI Power Summit 2024: How Blindness Helped Michael Hingson Survive the 9/11 Attacks
ASI Power Summit 2024: How Blindness Helped Michael Hingson Survive the 9/11 Attacks
Strategy

The event’s motivational speaker recalled his experience on that harrowing day and show...

5 Ways To Leverage Lead Scoring
5 Ways To Leverage Lead Scoring
Strategy

Develop a strategy to determine which leads are likely to become paying customers.

Counselor 2024 Power 50

In a roller-coaster decade, these are the ...


6 Strategies for Networking in the Digital Age

Making connections online is crucial for p...


Are Supplier Credit Card Fees Warranted?

As more distributors pay for orders with c...

4 Tips for Getting Better Color From AI-Generated Art

Distributors and decorators should experim...


Green Day Combines Tags, Labels & Even Toothbrushes for ‘Dookie’ Anniversary Release

The legendary pop-punk band is releasing e...


5 Marketing Tips To Leverage the Holiday Season

It’s never too early to start planning.

The 2024-2025 Multiline Rep Directory
The 2024-2025 Multiline Rep Directory
Supplier Global Resource

Here’s the latest listing of the industry’s MLR firms from ASI’s database.

Send Us Your Products for November Showcases
Send Us Your Products for November Showcases
Strategy

Featured items will receive free editorial exposure on ASICentral.com.

What We Wish Our Apparel Decorators Knew
What We Wish Our Apparel Decorators Knew
Strategy

Distributors and contract decorators must take pains to understand each other’s busines...

6 Tips To Curb Public Speaking Anxiety
6 Tips To Curb Public Speaking Anxiety
Strategy

With practice, it’s possible to improve your public speaking skills and allay your fears.

MLB Helmets Now Feature a Paying Sponsor’s Logo
MLB Helmets Now Feature a Paying Sponsor’s Logo
Strategy

The big-league playoffs began this week, and workwear brand STRAUSS’ logo now adorns th...

Election 2024: A Rundown of the Buzziest & Most Creative Presidential Merch
Election 2024: A Rundown of the Buzziest & Most Creative Presidential Merch
Strategy

Donald Trump and Kamala Harris have both tapped into “moment merch” based on significan...