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Sara Lavenduski

  • Executive Director, Client Education & Content

Sara covers strategy for ASI’s readers in the U.S. and Canada, including sales & marketing, health & wellbeing and product trends.

Power 50 2022: No. 14 John Bruellman & Kevin Walsh, Showdown Displays

Welcome to the 2022 Power 50 list , which ranks the most influential people in the...

Power 50 2022: No. 16 Craig Nadel & Debbie Abergel, Nadel

Welcome to the 2022 Power 50 list , which ranks the most influential people in the...

Power 50 2022: No. 20 Lance Stier & David Miller, NC Custom

Welcome to the 2022 Power 50 list , which ranks the most influential people in the...

Power 50 2022: No. 13 Jon Norris, Starline USA

Welcome to the 2022 Power 50 list , which ranks the most influential people in the...

Power 50 2022: No. 17 Ashley McCune, Facilisgroup

Welcome to the 2022 Power 50 list , which ranks the most influential people in the...

Power 50 2022: No. 25 Mark Freed & Mitch Freed, Genumark

Welcome to the 2022 Power 50 list , which ranks the most influential people in the...

Power 50 2022: No. 49 Britney Godsey, Gold Bond

Welcome to the 2022 Power 50 list , which ranks the most influential people in the...

Power 50 2022: No. 27 Alan Vaught, Evans Manufacturing

Welcome to the 2022 Power 50 list , which ranks the most influential people in the...

Power 50 2022: No. 40 Sandy Gonzalez, MadeToOrder

Welcome to the 2022 Power 50 list , which ranks the most influential people in the...

Exclusive Canada Ad Impressions Data on Masks, Outerwear and Performance Wear

Face coverings have been an important category for Canadians over the past few years, w...

Distributors Beat Recession Fears With Strong Q3 Sales

ASI Research reveals that distributors grew sales by 12.4%, despite possible economic s...

Promotions Planner: Winter Brainstorming

Start presenting ideas to clients for campaigns centered on February observances.

Ecorite Partners With Retail Brand Urbano

The Canadian supplier of sustainably made products will offer four bag styles to distri...

Case Study: Finance (and Merch) for All

Investing firm Robinhood invited the public to help celebrate its recent IPO and enlist...

Consistency Reigns in Top 10 ESP Product Searches for Q3

The most popular search terms remained largely the same when compared to Q2.

Exclusive Canada Ad Impressions Data on Drinkware, Headwear and Health & Safety Items

In this next installment of ASI Research’s Ad Impressions findings for Canada, we look ...

Hirsch Gift Launches Rebrand

Moving forward, the Top 40 supplier will be known as simply “Hirsch.”

‘Back in Full Force’: PPPC’s WEE Held In Person for the First Time Since 2019

The event offered professional development and peer networking for Canadians from acros...

5 Steps to Create a Sales Strategy

As the end of the year approaches, now is the time to plot out your game plan for 2023.

7 Steps to Developing Buyer Personas

Creating profiles of your ideal clients is critical for effective prospecting and closi...

Promotions Planner: Year-End Events

Start presenting ideas to clients for campaigns centered on December observances.

Williams-Sonoma B2B Creates Dedicated Team for Corporate Gifting

It has the potential to compete directly with the promo industry.

iPROMOTEu Hosts Networking Events During PPPC NATCON

The Top 40 distributor welcomed Canadian affiliates on a tour of a local supplier’s fac...

Promo Firms in Atlantic Canada Press Forward After Fiona’s Damaging Strike

One death has been reported, and hundreds of thousands of people remain without power. ...

Exclusive Canada Ad Impression Data on Bags, Calendars & Desk Accessories

In this first in a series of infographics, we showcase ASI Research’s Ad Impressions fi...