Strategy

AI Expert Steve Metcalf Shares His Tips & Insights

Strategy

The co-founder and CEO of Imagine AI Live gets into the nitty gritty of artificial inte...

Create a More Efficient Workflow for the Design Process

Strategy

Designers in print and promo can use AI and other tools to help streamline the art crea...

Nominate Now for Print & Promo’s Rising Stars

We’re looking for standout pros who have b...

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2024 ASI Media Product of the Year: Yard Signs

Throughout a fiercely contested election, ...

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Olivia Rodrigo Is Back With Another Immersive Experience

This time, the singer has partnered with S...

Overture Promotions Unveils Annual Train Ornament

Strategy

The Counselor Top 40 distributor has designed and produced the collector’s items for Ca...

Promo Lessons From the Golden Globes Swag Bag Worth $1 Million

Strategy

This year’s gift bag is a real bag that uses trendy branding and even finds space for p...

Why Print-on-Demand Is Big Business for Private Equity

Strategy

Mark Hahn, managing director of Graphic Arts Advisors, explains how the sector’s scalab...

Trader Joe’s Branded Totes Go Viral – Again

Strategy

The grocery chain has scored a hit this year with collections of logoed totes and mini-...

Subway’s New Free Merch Line ‘Sells’ Out Almost Instantly

The fast-food chain’s U.K./Ireland divisio...

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Allmade Apparel Creates Decoration Recommendations Guide for Printers

The eco-friendly apparel company said the ...

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Enron Resurrects With a Merch Marketing Stunt

The company’s recent revival appears to be...

VIDEO: What To Expect From the ASI Pavilion at PRINTING United Expo in 2026

Ashley Roberts, content director of Printi...

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The Exit Strategy Blueprint: Plan on Your Terms (Or Be Forced Out Against Your Will)

No matter what you do as a business owner,...

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Why Is There So Much ‘Wicked’ Merch?

The over-the-top marketing campaign for th...

3 Takeaways From the Savannah Bananas’ Viral Tee

Strategy

The baseball team sold limited-edition T-shirts in honor of the duct-tape banana art th...

7 Tips for Catering Direct Mail to Millennials & Gen Z

Strategy

These digital natives value authenticity, tangible experiences and meaningful connectio...

The Step-By-Step Guide to Selling Custom Products

Strategy

The  sales process for custom products  is more similar than you think to the stock...

Decorating Roundup: Lawson DTF Powder Earns Children’s Product Certificate

Strategy

Also, Stahls’ is offering an EasyRip service for direct-to-film transfers, and Ninja Tr...

Spectrum Designs Partners With T.J. Maxx for Neurodiverse Apparel Line

Strategy

The garment decorator with a mission to provide meaningful work to people with autism h...

These 10 Mega Trends Are Driving Success in the Printing Industry

Strategy

Peter Schaefer, a partner at New Direction Partners, discussed ways that the converging...