Product trends

Promotions Planner: Educate & Appreciate

Products

Start presenting ideas to clients for promotional campaigns centered around September o...

Ruckus & Co. Launches Nametag & Lanyard Recycling Program

Sustainability

After an event, attendees can deposit event credentials and lanyards into a special col...

National Donut Day: A Hole in Donut Brands’ Marketing Strategy?

Dunkin’ collaborated with Stoney Clover La...

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  A Pillow That Used To Be an Umbrella? Kathy Cheng Shares Promo Upcycling Success Stories

Upcycling, simply put, is the process of...

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Promotions Planner: Endless Summer

Start presenting ideas to clients for prom...

‘Made in Canada’ ESP Searches Surge as Trade Uncertainty Continues

Strategy

New data from ASI Research indicates that, while classic categories once again took the...

Top 10 ESP Searches: Warm Weather Staples Climb Q1 Rankings

Strategy

The latest ESP data from ASI Research also highlights shifting trends, from retro style...

The Bright Side: PCNA Launches Earth Day Giveback Campaign

Sustainability

Proceeds from the sales of two Klean Kanteen styles will benefit the nonprofit Tree Pit...

SRG Offers Premium Items From Swarovski

News

The Counselor Top 40 supplier has added select fine crystal and crystal-embellished gif...

Promotions Planner: Beat the Heat

Start presenting ideas to clients for prom...

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ASI Fort Worth 2025: Product Showcase Winners

Suppliers showed off fresh and trending it...

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7 Trends From Impressions Expo Atlantic City 2025

Retro styles, boxy fits and specialty garm...

Promotions Planner: Summer Fun

Start presenting ideas to clients for camp...

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PCNA Now Offers Stanley Drinkware to Canadian Distributors

The Counselor Top 40 supplier has made nin...

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VisionUSA Offers Quick Ship for Ball Aluminum Cups

The cups, billed as “infinitely recyclable...

Koozie Group Welcomes Daymond John to Florida Headquarters

Products

The Shark Tank star visited the Counselor Top 40 supplier’s offices in Clearwater to pr...

Zagwear Fulfills Coors Light ‘Case of the Mondays’ Merch Ahead of Super Bowl

Strategy

The merch collection included a viral face roller made from an actual Coors Light can a...

Promotions Planner: Celebrating Spring

Products

Start presenting ideas to clients for campaigns centered on May observances.

Classic Categories Dominate ESP Searches in 2024

Strategy

The industry’s staple products ended up on top for the year, while social media and cul...

Popular Categories, Trendy Brands Top the Charts in Canadian ESP Searches for 2024

Research

Pens maintained their top spot each quarter last year while demand increased for severa...

PCNA Expands Into Golf With New Collection

Products

The line includes Srixon golf balls, apparel, gifting options and other tee-time essent...