Strategy

Retail Market Shifts Its Promo Spend Among Layoffs, Struggles

Strategy

As retailers try to maximize their spend among tough economic conditions, distributors ...

What We’re Thankful for in Promo

Strategy

Before heading off to our various Thanksgiving traditions, ASI Media’s editors took a m...

What Etsy’s ‘Gifts That Say I Get You’ Campaign Teaches About the Power of Personalization

A new ad from Etsy lays out the ingredient...

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Automate & Elevate Event Explores AI’s Role in Promo

The virtual summit, hosted by Branded Merc...

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Best in Branding: The Brands That Won Halloween & Why It Matters

This special edition of ASI Media’s Best i...

VIDEO: A Look at the Converging Worlds of Print & Promo

Strategy

Theresa Hegel, executive editor of special projects and sustainability, sat down with G...

Dialing Into Nostalgia: How Jackalope Kreative Turned Vintage Phones Into Branded Art

Strategy

The distributor worked with a small mom-and-pop company to breathe new life into unused...

My Favorite Merch: Stephanie Hinkle, MadeToOrder

Strategy

Industry distributors share the promo products that they love the most

PRINTING United Expo 2025 Wrap-Up: Stats, Figures & Storylines From Orlando

Strategy

Across more than 1 million square feet of exhibition space and countless education sess...

PRINTING United Expo 2025: Decoration Trends & Equipment Upgrades

Advancements in direct-to-film, on-demand ...

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PRINTING United Expo 2025: 5 Key Factors Shaping the Industry

The Alliance Insights research team shared...

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PRINTING United Expo 2025: Hard Goods Trends & Conversations From the Show Floor

What promo suppliers were showing print bu...

PRINTING United Expo 2025: Display Trends From the Show Floor

Illumination, adhesives and task-specific ...

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PRINTING United Expo 2025: 3 Apparel Trends From the Show Floor

Oversized silhouettes, softer hand feels a...

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Beauty Brand Challenges Influencers To Go Viral With Bold ‘Triple Dare Kit’

Produced by distributor WHOOPLA, the inspi...

PRINTING United Expo 2025: How Printers Can Diversify With Signage

Strategy

Wendy Graves, partner at Make It Happen Signage Academy, shared a step-by-step approach...

PRINTING United Expo 2025: How Commercial Printers Can Adapt to the Modern Marketplace

Strategy

Alliance Insights’ Lisa Cross and Nathan Safran explained how printers can abandon old ...

PRINTING United Expo 2025: The Present & Future of Direct-to-Film Printing

Strategy

DTF is a game-changing decoration innovation, and panelists said decorators can use it ...

PRINTING United Expo 2025: Printers Share Their Promo Success Stories

Strategy

A panel of print professionals said adding promo has helped them to become a one-stop s...

PRINTING United Expo 2025: Busting 7 Top Myths Printers Have About Promo

Strategy

These are the biggest misconceptions print service providers have about promotional pro...

PRINTING United Expo 2025: Using AI To Work Smarter & Faster

Strategy

PRINTING United Alliance’s Joe Marin explained how AI can help or hinder your print and...