Strategy

Send Us Your Nominations for the 2024 Counselor Awards

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Here’s your opportunity to share your opinions on who should be recognized with a prest...

Your Path to Increased Profit: Take Care of Yourself First

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Business owners who underpay themselves year after year are costing themselves in the l...

3 Ideas for Retro Chenille Patches

The fuzzy embellishment can add dimension ...

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Welcome to Product Hub – Your Fresh Ideas Destination

Our just-launched product-specific page fe...

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Decorating Roundup: Ninja Transfers Launches ‘PermaStickers’

Also, Roland DGA has released new desktop ...

Q&A: Bluesign CEO Discusses Sustainable Chemistry & Digital Product Passports

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The Swiss company has been focused on environmentally responsible textiles for years an...

North Carolina Reclaims Its Apparel Heritage – With a Sustainable Twist

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Once a global epicenter for clothing production, North Carolina is transforming its leg...

This Company Turns Old Tees Into Cherished, Sustainable Keepsakes

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Project Repat creates USA-made T-shirt quilts, a sustainable product with applications ...

Exclusive Research: Next-Gen Perceptions of Promo

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A joint survey from ASI shows that young buyers value quality merch.

6 Intriguing Gadgets From CES 2024

The massive trade show attracted around 13...

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Send Us Your Products for February Showcases

Featured items will receive free editorial...

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Decorating Roundup: Epson Releases Compact Hybrid DTG Printer

The entry-level printer can also handle di...

The Bright Side: Quinn Celebrates 30 Years

What began as a one-person flag and banner...

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6 Tactics for Handling Sales Objections

Here’s how to get the prospect to the close.

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Your Path To Increased Profit: Manage Your Team To Boost the Bottom Line

Bad hires and underperformers will drain y...

The 2022-2023 Multi-Line Rep Directory

Supplier Global Resource

Here’s the latest listing of the industry’s MLR firms from ASI’s database.

2023 Product of the Year: The Stanley Quencher

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It’s a social media sensation, the next big thing in the drinkware boom – and the must-...

Be a Part of ASI’s Summer Internship Program

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ASI provides free ESP access and training for promo industry interns.

4 Sustainability Trends To Watch in 2024

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Brands are increasingly looking for third-party eco-certifications as a strategy to cut...

The Bright Side: ASI Celebrates a Year of Generous Financial & Material Contributions to Charity

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Beneficiaries included organizations in the Philadelphia region, close to ASI’s head of...

Cutting Its Textile Waste, Ameramark To Launch Upcycled Goods

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The canopy-tent supplier is transforming its scrap material into scrunchies and other u...