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Theresa Hegel

  • Executive Editor, Digital Content

Theresa Hegel covers strategy for ASI Media, with a focus on apparel, digital technology and business operations and management. She's won multiple regional and national awards for her writing and reporting.

Facing Legal Challenges, SEC Pumps Brakes on Climate-Risk Rule

The agency last week issued a temporary stay on its rule requiring large companies to r...

SnugZ USA Adds Two Industry Vets to Sales Team

The Top 40 supplier said the strategic hires will help drive innovation and success mov...

Storm Creek Plans Events for Earth Month

The apparel supplier is holding an eco-focused festival on April 19 at its Minnesota he...

Lululemon Develops ‘Enzymatically Recycled Polyester’ Jacket

Plus, a running shoe company shows off 3D-printed, compostable footwear, and IKEA turne...

Authentic Brands To Buy Champion From Hanes for $1 Billion

The deal has not been formalized yet, but reports say it could close by the end of May.

Infographic: A Growing Interest in Sustainable Products

Across generations, consumers have been seeking out and spending more on sustainable an...

Infographic: Eye-Opening Sustainability Stats

Consumers across generations say they’re willing to spend more on sustainably made goods.

ASB Hires Michael Conway as E-Commerce Executive

A founding member of PromoStandards with extensive industry experience, Conway will hel...

Stormtech Is Now Climate Smart-Certified

The certification and training program helped the Top 40 supplier measure and reduce it...

Decorating Roundup: Epson Offers Two New Dye-Sublimation Printers

Plus, Ninja Transfers has updated its shipping options, and Roland DGA is showing off a...

Report: Central American Garment Workers Owed $2 Million After Factory Closure

The workers were producing apparel for HanesBrands, Gildan and other brands.

3M Releases Curbside Recyclable Padded Mailer Material

The parent company of Top 40 supplier 3M/Promotional Markets calls it the first known p...

Fit, Fabric & Garment-Construction Questions Answered

Andrea Routzahn of alphabroder shared her apparel expertise during a Shop Talk session ...

5 Takeaways From Impressions Expo Atlantic City

Oversized silhouettes and muted color palettes were among the trends at the printwear-f...

Decorating Roundup: Arcus Printers Releases UV DTF Printer

Also, Vastex International released a new return-belt conveyor dryer, and Vantage Appar...

On-Trend Apparel for the Beach, Boardroom and Beyond

As travel and tourism continue to rebound, we have just the ticket for promo pros looki...

Fluid Branding Plants 100,000 Trees

The U.K.-based B Corp launched a tree-planting initiative in 2021 with climate-action c...

Carhartt Expands Resale Program To Allow Mail-In Trades

The popular workwear brand said that since it launched Carhartt Reworked less than a ye...

Logomark Launches Recycled Polyester Table Covers

The Top 40 supplier says it will be adding more sustainable options to its DisplaySplas...

Gemline Adds Retail Brand’s Low-Impact Jute Totes

KeepMe is the sister brand to Out of the Woods and Out of the Ocean, also offered in th...

Court Temporarily Halts SEC’s Climate-Reporting Rules

The rules, which require large public companies to report on Scope 1 and 2 emissions, a...

Atlantis Headwear Parent Company Becomes a Benefit Corporation

Master Italia SpA changed its legal status to codify its commitment to sustainability, ...

Advancements – and Setbacks – in the World of Circular Fashion

On the heels of a well-regarded textile recycling company declaring bankruptcy, several...

5 Tips for Building Your Personal Brand

Learn to stand out from the crowd by showcasing your unique value proposition.

Geiger’s Firebrand Promotions Nabs EcoVadis Platinum Rating

The Top 40 distributor acquired the UK-based company in 2023.