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Theresa Hegel

  • Executive Editor, Digital Content

Theresa Hegel covers strategy for ASI Media, with a focus on apparel, digital technology and business operations and management. She's won multiple regional and national awards for her writing and reporting.

Illinois Music Merch Company Shuts Down, Strands Artists, Lays Off 150

SCP Merchandising, which billed itself as a “full-service creative collaborator,” ran w...

Vantage Apparel Launches Website, New Team Dedicated to Digital Integrations

The Top 40 supplier says the move will help make on-demand order processing more effici...

Cutting Its Textile Waste, Ameramark To Launch Upcycled Goods

The canopy-tent supplier is transforming its scrap material into scrunchies and other u...

Scarborough Specialties Rebrands as Brandability

The Texas-based distributor says the change is part of its plans to expand to a nationa...

Orbus Awarded for Environmental Responsibility

Orbus Visual Communications cited its robust recycling program as a factor in its 2023 ...

Cimpress Releases FY2023 ESG Report

Among the highlights were a 22% reduction in Scope 1 and Scope 2 emissions and more tha...

J. Charles Adds Sales Leaders

The supplier has hired Kale Wallner as vice president of sales and appointed Sandy Nich...

Atlantis Headwear Works To Preserve Pollinators

The sustainable Italian supplier is sponsoring a “biodiversity oasis” that will monitor...

The Bright Side: Proforma Donates $1,500 in Holiday Gifts

The drive is part of a partnership with nonprofit Joshua House.

Decorating Roundup: A New Direct-to-Film Solution & Long-Lasting Lettering

Check out the latest innovations and offerings from decoration equipment manufacturers.

CPSC Recalls High-Powered Magnetic Balls

Marketed as stress-relieving toys, the small magnets can cause serious injury or death ...

Ecorite Announces Environmental Giveback Program

The Canadian supplier will donate a portion of sales to Conservation International begi...

4 Ways To Use Peach Fuzz, the 2024 Pantone Color of the Year

The pastel neutral is on trend for apparel, accessories and other promotional products.

Newsweek Names Cintas, HanesBrands to List of Most Responsible Companies

The magazine partnered with global research and data firm Statista to rank the largest ...

Sock101 Names Rachel Hoskins as National Sales Director

The industry vet will help the supplier expand its market presence and foster strong cl...

How SwagCycle Helped Us Clean Out Our Closet – and Support a Worthy Cause

Donating hundreds of unused pieces of branded merch to a Michigan nonprofit that suppor...

HPG’s Jing Rong Takes on Executive Sustainability Role

Rong was promoted to vice president of supply chain and sustainability to spearhead the...

Obituary: Marsha Miller, AIA/LogoTools

A past president of the Gold Coast Promotional Products Association, Miller was known i...

How One Sustainable Supplier Is Creating a Positive Ripple Effect

RIPL Goods uses the profits from its reusable water bottles to fund plastic cleanup eff...

Kicking Off the Holiday Season With Branded Merch

Limited-edition snow globes, boxy sweaters and cookie-scented lotions are among the man...

3 Trends in Sustainable Apparel

Bacteria-dyed fabric and shoe takeback programs are among the recent innovations.

Decorating Roundup: Advances in Apparel Printing

Equipment manufacturers offer an array of new models for decorators.

Stahls’ Partners With E-Commerce Platform Chipply

The software integration allows decorators to order direct-to-film transfers with one c...

Hit Promotional Products Donates $75,000 to Water4Good Campaign

The Top 40 supplier dedicated a percentage of drinkware sales to help build water filtr...

ScreenBroidery Launches ‘Swag for Humanity’ Online Store

The Indiana distributor wanted to lean into sustainability-focused products for its new...