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Theresa Hegel

  • Executive Editor, Special Projects & Sustainability

Theresa Hegel oversees various strategic initiatives for ASI’s editorial department and also serves as editor of Promo for the Planet, ASI’s award-winning educational resource hub for sustainability. In addition, she regularly contributes to ASICentral, Counselor and PPM, with a focus on apparel, technology and sustainability. She’s won multiple regional and national awards for her writing and reporting, including three Jesse H. Neal awards for Best Range of Work By a Single Author.

AlphaGraphics Acquires Australian Marketing Software Firm

U.S. Business Holdings Inc., an affiliate of MBE Worldwide and parent company of...

InkSoft Acquires Digital Art Solutions

InkSoft , maker of sales and production software for apparel decorators, has...

Forever 21 Teams Up With Cheetos for Hot Merch

Move over, Taco Bell ! The hottest branded merch these days comes from a...

Enter the Wearables Top Decorator Challenge

Are you eager for the opportunity to show off your decorating skills and see how your...

How to Sell Eco-Friendly Apparel

Apparel distributors and decorators interested in selling sustainably made apparel...

Video: Tips for Making Your Shop More Sustainable

When it comes to shop sustainability, there's no magic bullet, says Marci Kinter of...

Five Ways to Make Your Apparel Shop More Sustainable

1. Reduce Energy Use You don't have to jump right into costly upgrades, like...

Four Approaches to Sustainability

As the world's second-largest polluter, the fashion industry has a lot of work to do,...

Podcast: Sustainable Supplier Turns Old Tees into New Faves

Marine Layer (asi/68730) was born a decade ago when founder Mike Natenshon's...

Are Customers Thinking About Sustainability?

In the June issue of Wearables, we explore the apparel industry's journey toward...

Roundup: Why Sustainability Is Important to Us

Sustainability is a buzzword in the apparel world. It's a wide-reaching term with a...

Hidden Valley Debuts Summer Ranch Swag

If you need a little help dressing this summer, the pros at Hidden Valley Ranch have...

Quiz: What Do You Know About Apparel Sustainability?

The June issue of Wearables is all about sustainability in the apparel industry -...

Louisville Hotels Plan Kentucky Derby Swag

Louisville-area businesses are betting on the promotional power of this weekend's...

AHEAD Offers Kentucky Derby Merch

For a race that lasts just two minutes, the Kentucky Derby certainly has a lasting...

Brand Recycles Billboards Into Unique Bags

How many times have you described a tote bag as a "walking billboard"? One company...

Instagram Takeover: The T-Shirt Guys

What's a typical day in the shop for the nine employees of The T-Shirt Guys in...

Kornit Debuts DTG for Polyester

Kornit Digital debuted a direct-to-garment machine made specifically for printing on...

T-shirt Printer Cashes in on Kimmel-Gonzaga Feud

For the last few weeks, late night host Jimmy Kimmel has been "feuding" with Gonzaga...

From Toilet Paper Tube to Mobile Tech Tool

The iCaddy was born out of a 7-year-old's frustration when the tablet she'd propped...

Video: A Look at High-End Joggers

Activewear represents a quarter of all U.S. apparel sales, according to a recent...

SGIA to Create Digital Printing Color Standards

The Specialty Graphic Imaging Association (SGIA) plans to create a set of color...

Sen. Rand Paul Talks Tariffs With Seattle Embroidery Company

Republican Sen. Rand Paul got a lesson in the intricacies of embroidery digitizing...

Feed Your Feet With Avocado Toast Shoes

We've reached peak millennial baiting. In what seems like it should be an elaborate...

Pediatrics Office Uses T-shirts to Promote Vaccination

A New York pediatrician's office has gone viral after employees sported custom tees...