Strategy

Create a More Efficient Workflow for the Design Process

Strategy

Designers in print and promo can use AI and other tools to help streamline the art crea...

Nominate Now for Print & Promo’s Rising Stars

Strategy

We’re looking for standout pros who have been in the industry for fewer than five years.

2024 ASI Media Product of the Year: Yard Signs

Throughout a fiercely contested election, ...

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Olivia Rodrigo Is Back With Another Immersive Experience

This time, the singer has partnered with S...

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Overture Promotions Unveils Annual Train Ornament

The Counselor Top 40 distributor has desig...

Promo Lessons From the Golden Globes Swag Bag Worth $1 Million

Strategy

This year’s gift bag is a real bag that uses trendy branding and even finds space for p...

Why Print-on-Demand Is Big Business for Private Equity

Strategy

Mark Hahn, managing director of Graphic Arts Advisors, explains how the sector’s scalab...

Trader Joe’s Branded Totes Go Viral – Again

Strategy

The grocery chain has scored a hit this year with collections of logoed totes and mini-...

Subway’s New Free Merch Line ‘Sells’ Out Almost Instantly

Strategy

The fast-food chain’s U.K./Ireland division launched the three-piece collection that co...

Allmade Apparel Creates Decoration Recommendations Guide for Printers

The eco-friendly apparel company said the ...

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Enron Resurrects With a Merch Marketing Stunt

The company’s recent revival appears to be...

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VIDEO: What To Expect From the ASI Pavilion at PRINTING United Expo in 2026

Ashley Roberts, content director of Printi...

The Exit Strategy Blueprint: Plan on Your Terms (Or Be Forced Out Against Your Will)

No matter what you do as a business owner,...

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Why Is There So Much ‘Wicked’ Merch?

The over-the-top marketing campaign for th...

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3 Takeaways From the Savannah Bananas’ Viral Tee

The baseball team sold limited-edition T-s...

7 Tips for Catering Direct Mail to Millennials & Gen Z

Strategy

These digital natives value authenticity, tangible experiences and meaningful connectio...

The Step-By-Step Guide to Selling Custom Products

Strategy

The  sales process for custom products  is more similar than you think to the stock...

Decorating Roundup: Lawson DTF Powder Earns Children’s Product Certificate

Strategy

Also, Stahls’ is offering an EasyRip service for direct-to-film transfers, and Ninja Tr...

Spectrum Designs Partners With T.J. Maxx for Neurodiverse Apparel Line

Strategy

The garment decorator with a mission to provide meaningful work to people with autism h...

These 10 Mega Trends Are Driving Success in the Printing Industry

Strategy

Peter Schaefer, a partner at New Direction Partners, discussed ways that the converging...

Fanatics Prints Texas Rangers Player Names on Dodgers World Series Championship Tees

Strategy

It’s another in-the-spotlight printing mistake that sparked criticism on social media a...