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Products

Counselor 2025 Product of the Year: Personalized Accessories
Counselor 2025 Product of the Year: Personalized Accessories
Products

Personalized accessories, from stickers to patches to straw toppers, have transformed c...

This Week’s New Suppliers: Promo Primed for Success
This Week’s New Suppliers: Promo Primed for Success
Products

Discover creative products from new ASI suppliers.

Editor’s Picks: Elevated Travel Products

Companies in the travel, hospitality and l...


ASI Orlando 2026: Product Showcase Winners

Attendees at ASI Orlando voted for their f...


Top Apparel Trends for 2026

Bold color stories, touch-worthy textures ...

Gemline Adds to Outdoor Retail Offerings With New Dometic Partnership
Gemline Adds to Outdoor Retail Offerings With New Dometic Partnership
Products

The collaboration makes Gemline the exclusive promo supplier of the outdoor retail brand.

SanMar Launches Into Spring With 150 Styles Across 19 Brands
SanMar Launches Into Spring With 150 Styles Across 19 Brands
Products

The release prioritizes what’s trending now, including fresh looks, performance and ret...

ASI Orlando 2026: 4 Hard Goods Trends Set To Shape the Year Ahead
ASI Orlando 2026: 4 Hard Goods Trends Set To Shape the Year Ahead
Products

On the ASI Orlando show floor, suppliers showed off new products, from sustainable tech...

ASI Orlando 2026: 4 Promo Apparel & Headwear Trends From the Show Floor
ASI Orlando 2026: 4 Promo Apparel & Headwear Trends From the Show Floor
Products

From fashion-forward cuts and cozy fabrics to creative decoration, suppliers at ASI Sho...

ASI Orlando 2026: 4 Print Trends From Promo & Print Suppliers

Eye-popping graphics and sustainability we...


This Week’s New Suppliers: New Products for the New Year

Discover creative products from new ASI su...


SnugZ USA Partners With Nomatic on Exclusive Line of Bags & Travel Gear

The Counselor Top 40 supplier will be addi...

Prime Line Adds 3 New YETI Products to Its Lineup

The hard goods supplier, a division of Cou...


This Week’s New Suppliers: Keep the Holiday Cheer Going

Discover creative products from new ASI su...


Editor’s Picks: Creative Light-Up Products

Keep your clients’ branding and messaging ...

PCNA Partners With Libbey Glass
PCNA Partners With Libbey Glass
Products

The Counselor Top 40 supplier will now offer a selection of Made in the USA glass barwa...

4 Tips for Leveraging Creative Product Design
4 Tips for Leveraging Creative Product Design
Products

Brian Scott of supplier Le Tour de Spice shares best practices for creatively using des...

Editor’s Picks: Terrific Toys
Editor’s Picks: Terrific Toys
Products

Find opportunity for playfulness in Q1 campaigns with these fun branded toys.

This Week’s New Suppliers: Promo That Pops
This Week’s New Suppliers: Promo That Pops
Products

Discover creative products from new ASI suppliers.

OTTO International Launches Club Collection of Golf & Sportswear Caps
OTTO International Launches Club Collection of Golf & Sportswear Caps
Products

The Counselor Top 40 supplier will showcase the new headwear at ASI Orlando next month.

This Week’s New Suppliers: Promo That Stops You in Your Tracks
This Week’s New Suppliers: Promo That Stops You in Your Tracks
Products

Discover creative products from new ASI suppliers.