Product Hub
Find the latest in quality products, must-know trends and fresh ideas for upcoming end-buyer campaigns.
Trend Watch: The Growing Niche of Funeral Merch
A shift toward celebrations of life, along with longstanding traditions like remembrance T-shirts...
How RushOrderTees Contributed to the NHL ‘WAG Jackets’ Trends
Matching jackets worn by NHL players’ wives during the playoffs have become ornate and official l...
Vantage Apparel Launches Line of Custom USA-Made Woven Throw Blankets
The blankets are the Counselor Top 40 supplier’s newest print-on-demand product.
Editor’s Picks: Stylish Keychains & Luggage Tags
Recipients can add some practical personalization to their bags and suitcases with a customized k...
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Showcases
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This Week’s New Suppliers: New Product Drop
Discover creative products from new ASI suppliers.
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This Week’s New Suppliers: Fun in the Sun
Discover creative products from new ASI suppliers.
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Editor’s Picks: Sustainable Drinkware
Make eco-conscious choices in one of promo’s most popular categories with these sustainable brand...
Trends
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‘Dyslexia Is My Superpower’: How Josh Turner of Stand4 Socks Found Success
The British entrepreneur runs a certified B-Corp supplier that has donated close to 1 million soc...
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SnugZ Announces Partnership With Sustainable Wallet Brand Ekster
The partnership will expand SnugZ’s collection to include premium travel bags, wallets and other ...
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Gemline Partners With Audio Brand EarFun
The Counselor Top 40 supplier has added a selection of popular wireless audio products to its sum...
News
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Gildan Now Sourcing 100% of Cotton Sustainably, According to Report
The Counselor Top 40 supplier recently released its 22nd sustainability report, highlighting prog...
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SanMar Reaches Agreement to Acquire BELLA+CANVAS
The fashion blanks provider will remain an independent brand offered through authorized wholesale...
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S&S Activewear Becomes Exclusive Provider of Select Legends Apparel Styles
Starting in June 2026, the Counselor Top 40 supplier will offer nine of Legends’ top-selling styl...
Case Studies
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At NYC’s Lunar New Year Parade, A Missed Opportunity for Merch
The Lunar New Year Parade in NYC on March 1 drew hundreds of people to the streets of Chinatown. ...
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A Cup of Culture: How the ‘Bad Johnnie’ Cocktail Cup Became a Collector’s Item in Puerto Rico & Beyond
Hitex Marketing Group partnered with Scottish whiskey brand Johnnie Walker to create a Bad Bunny-...
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How Foam Party Hats Struck Promo Gold With Viral Chicago Bears Cheese Grater Hats
After the Green Bay Packers’ legal team nixed the cheese hat, Foam Party Hats found even greater ...
Research
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ASI’s 2026 Ad Impressions Study: 3 Key Insights on the International Market
As more North American promo companies establish a foothold overseas, here are encouraging findin...
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ASI’s 2026 Ad Impressions Study: Food Gifts
Exclusive research from ASI explores the powerful impact and influence of promotional products.
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ASI’s 2026 Ad Impressions Study: 5 Compelling Takeaways
The newest edition of ASI’s definitive end-user study highlights the effectiveness and impact of ...
Sponsored
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High-End Sales Opportunity: How To Sell a Celebrity-Endorsed Promo
Forget everything you thought you knew about promotional headwear. Now, you can give your...
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Revolutionary Rollback: How To Sell Made in USA Headwear for America’s 250th Anniversary
America's 250th anniversary is creating major demand for domestically made goods. Made in...
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Take Your Sales Potential to the Max: How Partnering With a Promo Tech Leader Drives Profits
The promo tech category is booming, and now's the time to take advantage. Discover how to ...