Product Hub
Find the latest in quality products, must-know trends and fresh ideas for upcoming end-buyer campaigns.
This Week’s New Suppliers: Products for a Lifetime
Discover creative products from new ASI suppliers.
Baggage Claims: How Distributors Can Use Bags & Luggage To Elevate Their Campaigns
A good bag can elevate a promotion and the brand, fitting into campaigns with almost any customer...
How To Build Breast Cancer Awareness Using Promo
Tie campaigns to robust giveback efforts to avoid “pinkwashing” during the month of October.
Editor’s Picks: Smart Sweatshirts & Fleece
A staple of college life and outdoor events, sweatshirts and fleeces offer year-round comfort.
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Showcases
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This Week’s New Suppliers: Unique & Memorable Giveaways
Discover creative products from new ASI suppliers.
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This Week’s New Suppliers: New Promo for a New Month
Discover creative products from new ASI suppliers.
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Editor’s Picks: Versatile Lanyards
Branded lanyards are a staple for conferences, trade shows, schools and workplaces alike.
Trends
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Tap Into the Vintage Aesthetic for Trendy T-Shirts
A modern yet vintage-style tee isn’t an oxymoron.
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Peerless Umbrella Donates to Tunnel to Towers Foundation
The Newark, NJ-based supplier is giving a percentage of sales of its Americana collection to the ...
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ASI Show Chicago 2026: Product Showcase Winners
These new and trending items made the biggest impact on attendees at ASI Show Chicago.
News
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Is Your Business Ready for California’s Textile Waste Law?
California’s landmark extended producer responsibility legislation passed a key deadline earlier ...
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Vapor Apparel Announces Partnership With P3 To Expand West Coast Distribution & Fulfillment
The two brands will exhibit together at the SAAC Expo 2026 in Long Beach next week.
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Gemline Adds The Chair Blanket to Its Fall 2026 Collection
The chair covering, created by City Bonfires, gained mainstream attention after receiving an inve...
Case Studies
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Ohio State’s Jersey Patches Reflect Ad-Heavy State of Sports
The addition illustrates how logo placement is at the heart of college and professional sports.
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FIFA Fan Festival Charms Fans With Creative Promo
Giveaways with hyper-personalized elements prove popular at the event in Philadelphia’s Lemon Hil...
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How Something Inked Landed & Executed Its World Cup Licensing Program
The Counselor Top 40 distributor used existing relationships to place branded merchandise in reta...
Research
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Counselor State of the Industry 2026: Top Promotional Products Categories
Among the most-sold product categories, apparel continues to dominate.
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World Cup & America250 Drive Fastest-Growing ESP Searches in Q2
Summer essentials and viral social media products like NeeDohs and hacky sacks also shaped distri...
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ASI’s 2026 Ad Impressions Study: Product Impressions
Exclusive research from ASI explores the powerful impact and influence of promotional products.
Sponsored
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How To Win Bigger, Better Orders: The Benefits of Co-Branding With a Premium Retail Brand
Want to win business with prestigious brands, but don't know where to start? Consider ...
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Discover the Drinkware Everyone’s Talking About
Don't miss the new glassware collection from SnugZ USA (asi/88060): your one-stop-shop for all...
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Frictionless Fulfillment: How To Offer Fulfillment Services Without the Headache
Expand your promo services - no warehousing or extra work required. Today's customers...