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Gildan Doubles Its Scale With the Completion of Long-Awaited Acquisition of Hanesbrands
The Montreal-based Counselor Top 40 supplier officially closed the deal on Monday.
Top Stories
Branding Together: Previewing the 2026 Sustainable Merch Summit
Jay Busselle and Jeff Solomon of Branded Merch Network look back on the inaugural summit and share a sneak peek of what’s planned for next year.
Best in Branding: Everyone’s Going Retro – And Also Wearing Tacos
Company merch drops this month leaned into a trendy, vintage aesthetic that had their products looking more like streetwear than classic promo – that is, unless you’re Taco Bell, and want your cons...
What We’re Thankful for in Promo
Before heading off to our various Thanksgiving traditions, ASI Media’s editors took a moment to reflect on what we appreciate most about the unique industry we cover.
Trump Holds Off on Imposing Additional Tariffs on Canada
The U.S. president threatened a 10% levy on the country after the Ontario provincial government aired a controversial anti-tariff ad in late October.
Latest News
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Stran Promotional Solutions Taps Jack Audibert To Lead Strategy & Compliance
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Vantage Apparel Appoints Chris Alfano as Chief Information & Digital Officer
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The Promo Industry Attempts a World Record at PSI 2026
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In The News - December 2025
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This Week’s New Suppliers: Promo To Last a Lifetime
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PCNA Enhances ESP Integration
Product Hub
Products
Editor’s Picks: Elevated Business & Executive Bags
Cater to the corporate crowd with quality duffels, briefcases and backpacks built for looking put-together on the go.
Products
This Week’s New Suppliers: Gobble Up These Hot New Products
Discover creative products from new ASI suppliers.
Products
Editor’s Picks: Stylish Sweaters & Vests
Help promo end-users keep warm this winter with a thoughtful branded sweater or vest.
3D Apparel Simulation Tech Aims To Be ‘Visual Source of Truth’ for Industry
Technology company SEDDI recently released Decorator, which renders true-to-life digital representations of apparel styles available in promo.
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In The News - November 2025
Imperial Headwear 's (asi/75945) subsidiary Pukka Inc. has donated $5,000 in order credits to First Tee, a youth development nonprofit focused on providing children access to golf lessons. The...
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Imports Fall, Trade Deficit Shrinks as Reciprocal Tariffs Take Effect
New figures from the U.S. Bureau of Economic Analysis show a 5.1% decrease in imports on foreign goods.
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Thumbprint Signals Growing Investment in AI With Appointment of Director of Tech
The distributor also announced that its lead software developer will assume an expanded tech and development role at the company.
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Stahls’ Fulfill Engine Integrates Spoke Custom Products
The print-on-demand platform has added more than 70 products from the division of Counselor Top 40 supplier PCNA.
Promo for the Planet
Sustainability
Promo Lessons From Patagonia’s Bold ‘Nothing We Do Is Sustainable’ Report
The clothing brand released its first-ever sustainability report and got candid about its progress and imperfections.
Sustainability
PCNA Partners With Sustainable Drinkware Brands Ocean Bottle & HidrateSpark
The Counselor Top 40 supplier and its drinkware-focused subsidiary ETS Express will both carry a selection of products from the two brands.
Sustainability
Q&A: How Boundless Measures Sustainable Sourcing With PRISM Initiative
Andrea Stoll, chief marketing officer of the Counselor Top 40 distributor, explains how a responsible sourcing strategy that measures impact is a competitive advantage.
What Etsy’s ‘Gifts That Say I Get You’ Campaign Teaches About the Power of Personalization
A new ad from Etsy lays out the ingredients for successful gift-giving this holiday season.
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Automate & Elevate Event Explores AI’s Role in Promo
The virtual summit, hosted by Branded Merch Network on Nov. 13, featured leaders in the print, promo and apparel industries who are using generative AI and other automation tools to streamline work...
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Best in Branding: The Brands That Won Halloween & Why It Matters
This special edition of ASI Media’s Best in Branding series breaks down why Halloween has become a key opportunity for brands and spotlights this year’s standout spooky promo campaigns.
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VIDEO: A Look at the Converging Worlds of Print & Promo
Theresa Hegel, executive editor of special projects and sustainability, sat down with Gabby Houck of Wide-Format Impressions to talk about how wide-format printers can expand into promotional produ...
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Dialing Into Nostalgia: How Jackalope Kreative Turned Vintage Phones Into Branded Art
The distributor worked with a small mom-and-pop company to breathe new life into unused rotary phones, transforming them into a story-rich, sustainable, high-end promo product.
Sponsored Content
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Giant Media
Looking Ahead: Promo Products To Pay Attention to in 2026
Gaze into the crystal ball and discover the products destined to dominate in the new year , plus sales strategies so you can turn these predictions into confirmed promo sales. Bestsellers ...
Alexa Springs
Q1 Sales Opportunities: Lucrative Promo Prospects for 2026
Kick off 2026 with momentum and maximize your revenue potential by tapping into high-impact promotional opportunities . These sales prospects should be at the top of your list to ...