Strategy

Lisa LeMond Named Head of Global Sales for AIM Smarter

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LeMond’s nearly 30 years of industry experience includes extensive time at Top 40 suppl...

Dave Saracino Named Chief Revenue Officer of All American Writing Instruments

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Saracino is a longtime industry veteran whose stellar work earned him the Counselor Lif...

Sales Compensation Survey 2023: Cost of Doing Business

It’s expensive to run a company these days...

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10 Predictions for Promo in 2024

From sales growth to the presidential elec...

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J. Charles Adds Sales Leaders

The supplier has hired Kale Wallner as vic...

Ross Silverstein to Retire; Lori Bauer to Lead iPROMOTEu

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Both Silverstein and Bauer each have about a quarter of a century in industry experienc...

Drought, Militant Attacks Complicate Promo’s East Coast-Bound Importing

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On the bright side, industry impacts to date have been minimal and suppliers don’t, at ...

Weekend Tornados Impact Promo Pros in the South

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Twisters reportedly struck in Mississippi, Alabama, North Carolina and Tennessee, with ...

New Year, New Sales Opportunities: Lucrative Q1 Client Requests

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Hit the ground running in 2024  by shoring up orders for these  surefire sales...

Decorating Roundup: A New Direct-to-Film Solution & Long-Lasting Lettering

Check out the latest innovations and offer...

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  ‘Whatever Is Normal, Do the Opposite’

Want to be successful? Don't focus on...

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Q&A: Distributor Launches Creative Agency

Chris Faris of BOOST Promotions says the n...

Glenn Chamandy Out At Gildan; New CEO/President Named

The Top 40 supplier says Chamandy left, bu...

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Genumark To Retire Rightsleeve Branding

All Rightsleeve clients will now receive e...

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Zing Manufacturing Scaling Back Product Offerings

Come the new year, the supplier will focus...

Fully Promoted Reports Sales Growth, Signs On Nearly 40 New Locations

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The Top 40 distributor operates a franchise model and says it has expanded its presence...

New York Considering Banning Noncompete Clauses

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The state-level prohibition, which Empire State promo companies would have to abide by ...

Genumark To Retire Rightsleeve Operations

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All Rightsleeve clients will be transitioned to Genumark, which has announced that cust...

  Beth Paretta Shares Insights on Leading ‘Woman-Forward’ Motorsports Team

Beth Paretta has always loved the thrill of the race. "I started reading car...

Sock101 Names Rachel Hoskins as National Sales Director

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The industry vet will help the supplier expand its market presence and foster strong cl...

HPG Names Jenna Quaranta Director of Sales Training & Development

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The high-profile hire continues a recent run of sales talent acquisition by the Top 40 ...