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Theresa Hegel

  • Executive Editor, Digital Content

Theresa Hegel covers strategy for ASI Media, with a focus on apparel, digital technology and business operations and management. She's won multiple regional and national awards for her writing and reporting.

E-Commerce Platforms Printful & Printify Merge

The print-on-demand companies say the merger will open new prospects for accelerated gr...

3 Developments To Watch in Sustainable Manufacturing

Several companies have announced advancements in textile-to-textile polyester recycling.

5 Strategies for Pitching Sustainability to Reluctant End-Buyers

Shame and scolding are unlikely to sway clients, but embracing optimism and focusing on...

PromoCares Launches Second Water4Good Campaign

The goal this year is to raise $200,000, enabling construction of 10 water towers in un...

Ball Pro Relocates to 55,000-Square-Foot Facility

The Minnesota-based supplier also announced that it had added industry veterans Jessica...

LR Paris Appoints Former Lacoste, Ralph Lauren Exec as CEO & Partner

An experienced executive in the retail and luxury space, Francis Pierrel aims to bring ...

3 Tips for Creating a Preppy Vintage Look

Jeremy Picker of AMB3R (asi/590243) shares a behind-the-scenes glimpse into creating mu...

iPROMOTEu Promotes Industry Vets Guy Dupuis & Gary Goodhart

Dupuis and Goodhart will serve as vice presidents of affiliate sales development.

Todd Bold Named Chief Revenue Officer of ePromos

The Counselor Top 40 distributor brought in B2B and B2C veteran Bold to hone the compan...

Tricia Thompson Hired as Sales Director at Evo3 Marketing

The promo industry veteran will help the Seattle-headquartered distributor with technol...

SnugZ USA Nabs Green Business Award

The Counselor Top 40 supplier was recently lauded for its sustainability efforts by Uta...

Atlantis Headwear Partners With ReTraze To Add Recycled Visors to Collection

The Italian sustainable headwear supplier determined that using recycled plastic for it...

Norwegian Supplier Intros Collection of bluesign-Approved Apparel

IDÉ House of Brands in Oslo has launched a collection of sports- and leisurewear carryi...

BELLA+CANVAS Earns Fair Labor Accreditation

The apparel supplier became an FLA member in 2019 and has undergone a multiyear review ...

Decorating Roundup: Hotronix Adds 120-Volt Heat Press

Plus, Arcus Printers and Ninja Transfers have both released new direct-to-film technology.

St Regis PlastEco Awards Are ‘Elevated Trash’

The Counselor Top 40 supplier created the unique awards, made from recycled plastic wit...

Sustainable Brands 2024: Innovation Through Collaboration

Held in San Diego, the conference, which attracts an array of nonprofits, well-known br...

Counselor Power 50 2024: No. 48 Teresa Fudenberg, Storm Creek

Welcome to the 2024 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2024: No. 45 Ben Grossman, Grossman Marketing Group/SwagCycle

Welcome to the 2024 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2024: No. 30 Daron Hines, Staples Promotional Products

Welcome to the 2024 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2024: No. 29 Norm Hullinger & Megan Spire, BELLA+CANVAS

Welcome to the 2024 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2024: No. 27 Memo Kahan & Kate Alavez, PromoShop

Welcome to the 2024 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2024: No. 21 Pierre Montaubin, Koozie Group

Welcome to the 2024 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2024: No. 11 Dan Pantano, alphabroder

Welcome to the 2024 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2024: No. 3 Jeremy Lott, SanMar

Welcome to the 2024 Counselor Power 50 list , which ranks the most influential...