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Theresa Hegel

  • Executive Editor, Special Projects & Sustainability

Theresa Hegel oversees various strategic initiatives for ASI’s editorial department and also serves as editor of Promo for the Planet, ASI’s award-winning educational resource hub for sustainability. In addition, she regularly contributes to ASICentral, Counselor and PPM, with a focus on apparel, technology and sustainability. She’s won multiple regional and national awards for her writing and reporting, including three Jesse H. Neal awards for Best Range of Work By a Single Author.

Suppliers, Distributors Band Together During Pandemic

Industry professionals are teaming up and leaning on each other to make it through thes...

How to Take Advantage of CARES Act Loans

Get important details on how your business can access grants and loans through the $2 t...

ASI Offers Free Virtual Gym Classes to Members

Staying active is a crucial aspect of maintaining a healthy outlook, but stay-at-home...

Dispatches From the Work-From-Home Front, Week 3

The ASI team reflects on another week of working remotely.

Delays for Gig Workers Seeking Unemployment

The CARES Act expanded unemployment benefits to independent contractors and the self-em...

Demand for Digital Gifts Has ‘Exploded’

Business for supplier MediaTree has taken off by delivering emailed rewards for the hom...

Expert Advice on CARES Loans & Grants

The $2 trillion stimulus includes many programs to help small businesses. Should you ta...

How to Access Expanded Unemployment from the Coronavirus Stimulus

The CARES Act allows the self-employed and gig workers to apply for unemployment benefi...

Dispatches From the Work-From-Home Front, Week 2

More insights on working remotely from the ASI team.

Small-Biz Loan Details in Coronavirus Relief Bill

Promotional products firms may be able to take advantage of SBA-guaranteed forgivable l...

Webinar: Top 40 Distributors Discuss Coronavirus Impact

Tim Andrews, president and CEO of ASI, spoke with a roundtable of executives from Top...

$2 Trillion Coronavirus Bill Includes Small-Biz Loans

The private loans would be forgiven by the federal government if firms retain their emp...

11 Things to Do Right Now

All of those things you never have time to do? Now might just be the moment to tackle t...

Coloring Books Trend As Social Distancing Stress Buster

With more and more Americans working from home and practicing social distancing...

9 Mental Health Tips During Social Distancing

Mental health professionals weigh in on how to cope during the coronavirus.

Dispatches From the Work-From-Home Front

Biggest challenges and best tips for working remotely from the ASI team.

Aakron Line Ramps Up Made-in-USA Production

Amid inventory shortage fears and impact from the coronavirus, the supplier is aiming t...

Ampersand Group Helps Member Secure Big Contract

The Ampersand Group , a network of business owners in the promotional products and...

‘Golden Fiber’ Hemp Seeing Growing Demand in Apparel, Accessories

The legalization of industrial U.S. hemp cultivation in the 2018 farm bill has...

Tennessee Printer Raises Funds for Tornado Relief

Two weeks ago, tornados ripped through middle Tennessee, killing 25 and destroying...

Promo Items as Census Outreach

Stran Promotional Solutions is the official licensee for the U.S. Census. The firm’s ra...

Q&A: Behind the UltraClub Relaunch with Alphabroder

Top 40 supplier alphabroder (asi/34063) has relaunched UltraClub, the signature...

Trend Alert: Lavender Is a Promo ‘It’ Color

It's no secret that pastels have been trending, perhaps kicking off with the craze...

Building Trust in the Promo Industry

Fake news, bogus online reviews, dishonest influencers – it’s no wonder consumer trust ...

Tennessee, Promo Companies Reeling After Tornado Strikes

At least 22 people were killed, dozens of buildings were demolished and tens of thousan...