Strategy

Counselor 2026 Supplier Entrepreneur of the Year: Mike Natenshon, Marine Layer

Strategy

For this innovator, losing a favorite T-shirt was the prelude to building a stylish and...

Counselor 2026 Woman of Distinction: Jodie Schillinger, Maple Ridge Farms

Strategy

Raised in the promo industry, this empathetic leader is defined by her ability to empow...

Counselor 2026 International Person of the Year: Fred Misseri, SYNNEO

This respected leader has spent decades co...

---

Counselor 2026 Distributor Entrepreneur of the Year: Tom Rector, Thumbprint

Starting his company during the Great Rece...

---

Counselor 2026 Person of the Year: Randy Carr, World Emblem

The CEO has driven success by being a bold...

Counselor Top 40 Distributors 2026

Strategy

This year’s top promo companies overcame significant obstacles while continuing to driv...

Counselor Top 40 Suppliers 2026

Strategy

This year’s top promo companies overcame significant obstacles while continuing to driv...

ASI Show Chicago 2026: Education Day Brings Technical Insight & Personalized Advice

Strategy

During the day’s Wrap-Up session, speakers reiterated their insights on how promo pros ...

ASI Show Chicago 2026: Mastering Outbound Strategies

Strategy

Kevin Baumgart of Sales Ink explains how distributors can plan and execute a measurable...

ASI Show Chicago 2026: Jason McCracken’s Journey From Rock Bottom

The account executive at Counselor Top 40 ...

---

ASI Show Chicago 2026: Set Your Business up for Future Success

Jamie Watson, COO of Certified Marketing C...

---

ASI Show Chicago 2026: Holiday Gifting Trends

Mary Furto and Liz Haesler of Counselor To...

4 Tactics for Winning More Sales With a Tailored Approach

In this Quick Hit video on the ASI Learnin...

---

The Print & Promo Present at Philly’s MLB All-Star Game

Massive signage, Philly-themed gimmicks an...

---

ASI Show Comes to Chicago Next Week

Attendees can participate in education ses...

The Next Big Thing in Print

Strategy

Here’s a look at what’s trending in print industry verticals for the remainder of 2026.

Next Level To Provide Blank Tees for Got Sole’s 2026 U.S. Festival Tour

Strategy

The high-quality, streetwear-inspired T-shirts could be the starting point for festival...

Q&A: Andrew Titus Discusses His New Book for Emerging Leaders

Strategy

The president of United Franchise Group shares why it’s important for leadership to be ...

FIFA Fan Festival Charms Fans With Creative Promo

Strategy

Giveaways with hyper-personalized elements prove popular at the event in Philadelphia’s...

Why High-Velocity Decoration Is a Survival Strategy

Strategy

Direct-to-film printing has moved from hobbyist tool to industrial powerhouse, and dist...

What I’ve Learned About Promo From Attending Half a Dozen Bachelorette Parties

Strategy

Bachelorette parties are high-spend events, making them ripe opportunities for promo.