ASI Member? Login here to access Education, Research, ESP, Pay Your Bill, Find a Supplier and much more.
Not an ASI Member? Learn more about ASI today!
Strategy
The Creative Decoration Techniques Behind the ‘Branding Together’ Podcast Merch Collection
StrategyApparel decorators produced a creative collection of branded merch to outfit the hosts ...
Creativity & Storytelling Highlighted at PPAI Expo 2026
StrategyAbigail Posner, former director of creative works at Google, encouraged the audience to...
From RFPs to SOWs: How Distributors Are Solving the Toughest Client Requirements
Complex requirements from potential client...
Custom Ink Survey Shows Corporate End-Buyers Prioritize High-End, Stylish Promo
A majority of respondents to the Counselor...
ASI Orlando 2026: A Wrap-Up of the 3-Day Event
The industry’s first show of the year feat...
How Foam Party Hats Struck Promo Gold With Viral Chicago Bears Cheese Grater Hats
StrategyAfter the Green Bay Packers’ legal team nixed the cheese hat, Foam Party Hats found eve...
ASI Orlando 2026: Full Recap of the Show
StrategyThe first promo trade show of the year offered attendees professional development oppor...
ASI Orlando 2026: Melissa Proctor Delivers Inspiring Keynote
StrategyThe chief marketing officer of the Atlanta Hawks shared the story of starting her caree...
Apparel Lessons From Ralph Lauren & J.Crew’s Olympics Collections
StrategyTeam USA will look their best in Milan with vintage-inspired pieces, signaling some win...
ASI Orlando 2026: Build a Trusted Printer Network
A panel of three print/promo distributors ...
ASI Orlando 2026: Close More Sales by Finding the Real Decision-Maker
Jason McCracken of Counselor Top 40 distri...
ASI Orlando 2026: Driving Sales Success With Strong Supplier-Distributor Relationships
Katie Kailik, director of sales at Peerles...
ASI Orlando 2026: Demystifying AI To Win Clients & Stand Out as a Distributor
Sterling McKinley of Clarity AI Solutions,...
ASI Orlando 2026: Distributors Project Overwhelming Sales Optimism for 2026
As Education Day concluded, flash polling ...
ASI Orlando 2026: Marketing Strategy as a ‘Mosaic’
Marketing is more than a single slogan the...
Best in Branding: Cheers to a Year of Fun & Festive Merch
StrategyFrom classy convenience-store replicas to cutesy coffee merch, brands did not disappoin...
The 3 Types of Supplier Reps (and Why One Gets Nearly All Our Business)
StrategyReliability is the real currency when it comes to supplier-distributor relationships in...
Sponsored Content
Why Print on Demand Is Becoming a Competitive Advantage for Promo Distributors
Modern online shopping has shaped consumer expectations for promotional products and...
SPONSORED BY:
From Checkups to Chew Toys: How To Sell Healthcare Merch for Patients & Pets
Whether your clients serve people or pets, we'll explain how to pitch the most...
SPONSORED BY:
Why You Should Sell Made in the USA for America’s 250th Anniversary
This year marked America's 250th anniversary , sparking demand for American-made...
SPONSORED BY:
Podcast: More Than a Supplier – How To Build Better Branded Gift Solutions Together
It's hard to believe it, but the holidays are already right around the corner. Now's...
SPONSORED BY:
Top 10 of 2025: Canadian Stories
StrategyReaders in the Great White North were hungry for details on labour disputes, industry e...
5 Insights for Building Strong Supplier-Distributor Partnerships
StrategyKatie Kailik, national account manager at Peerless Umbrella (asi/76730), shared her tip...
Top 10 of 2025: Print & Promo Marketing
StrategyThe most-read stories from the converging worlds of print and promotional products.
Top 10 of 2025: Trends, Analysis & Commentary
StrategyASI Media’s readers were especially eager for data this year on everything from promo s...