Strategy

2020 Gift Guide: Retail-Inspired Promos That Impress

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End-of-year gifts and incentives make up a huge portion of distributor revenue....

Choose a Winner of #PromoOnTheGo Campaign

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ASI Show’s intrepid mascot traveled across social media, jet-setting from Florida to Rh...

Prominent Booth & Display Accessories

They’re ideal for virtual or in-person eve...

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5 Creative Ways To Market a Business Using Promotional Items

Custom-labeled mints are an excellent...

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Holiday Forecast: How to Create & Sell Cost-Effective Gift Sets

The end-of-year holidays are quickly...

The Decisive Distributor Guide to Survive and Thrive in Today’s Climate

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As our industry (and the world) is in flux, we're all looking for guidance on how to...

The New Promo Distributor Sales Handbook

Advantages

The secret to success in this crazy difficult year? Be an unwavering partner who is rel...

Necessary Beverage Accessories

Advantages

From daily hydration to adult beverages, these accessories take quenching thirst to the...

Study: Remote Workers Want ‘Cool’ Merch

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A new survey of remote workers found that company-branded swag can play an important pa...

Nominations for Advantages Salesperson of the Year!

The best salespeople in the promotional...

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How to Enlist the Right Social Media Manager for Your Business

CEO of Social Gaines in Chicago discusses ...

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Sell Apparel for Any Audience: Next Level’s Top Trending Styles

This year has shaken up a lot in our...

Fabric Cheat Sheet: Next Level Speed Training

As every promo professional knows, all...

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Smart Neckwear

These styles are perfect for virtual meeti...

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Face Masks vs. Neck Gaiters: When to Sell Which PPE Promo

If there's one product category that...

Future-Proof Your Business With E-Commerce Integration

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Technology is rapidly changing the way we work. In what seems like the blink of an...

Apparel Decoration Ideas: Unexpected Ways to Use Popular Techniques

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Embroidery, heat transfer, appliqué: What do they all have in common? They all...

ASI Hosts PAPPA Fall Expo

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Attendees were masked and socially distant during the outdoor trade show.

The 7 Debate Soundbites Turned into Moment Merch

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Funny T-shirts inspired by the presidential candidates’ verbal barbs are already up for...

Voter Merch Is in Fashion

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Designers, celebrities and big brands are hoping to rock the vote with stylish apparel ...

7 Promo Product Ideas for Cybersecurity Month

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Sophisticated, business-crippling cyber attacks are on the rise. Promo products can hel...