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Strategy

Top Decoration Markets for UltraColor™ MAX
Top Decoration Markets for UltraColor™ MAX
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UltraColor™ MAX is the future of heat printing, and it's available now. These...

Is the Future of Merch in the Metaverse?
Is the Future of Merch in the Metaverse?
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Virtual worlds and goods are part of an economy worth billions. Now, a handful of promo...

Become a Thought Leader

Establish yourself as an expert in your fi...


In-Stock & Ready-to-Ship Products You Can Sell ASAP

Inventory shortages and supply chain...


Adaptable Athletic & Performance Apparel

These garments can be found in a myriad of...

How to Aid Your Growth With Safety Sales
How to Aid Your Growth With Safety Sales
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Looking for promo sales inspiration? Health and safety kits are a safe bet.  If...

Head-To-Toe Hues
Head-To-Toe Hues
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Take a spin around the color wheel with these six of-the-moment monochromatic looks.

This Week’s New Suppliers: Colorful Designs
This Week’s New Suppliers: Colorful Designs
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Discover creative products from new ASI suppliers.

Joe’s Picks From ASI Show Orlando: On the Job
Joe’s Picks From ASI Show Orlando: On the Job
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Featured here are more finds from the show, courtesy of Product Editor Joe Haley. Consi...

Obituary: Paul Rizzo, Rizzo & Associates

The promo pro was one of the industry’s fi...


The Top 3 Promo Trends for 2022

New year, new industry trends. Don't...


Golf’s Growth Brings New Apparel Opportunities

Thanks to a pandemic-age boost, more peopl...

Striking Caps & Hats

The variety of styles and fits means distr...


Amazon to Open First Physical Clothing Store

Amazon Style, set to open later this year ...


Ralph Lauren, Nike, Others Release Team USA Olympics Gear

Among the items for the 2022 Winter Olympi...

Brands Embrace Secondhand Swag
Brands Embrace Secondhand Swag
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As habits like thrifting take off, industry companies are looking to solve the next big...

This Week’s New Suppliers: Unforgettable Gifts
This Week’s New Suppliers: Unforgettable Gifts
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Discover creative products from new ASI suppliers.

Hone Your Product Knowledge to Increase Sales
Hone Your Product Knowledge to Increase Sales
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Boost your numbers and build solid client relationships by knowing product features and...

3 Logo Trends for 2022
3 Logo Trends for 2022
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Need a brand refresh? Helping a client create their logo? Stand out with these fresh de...

Dependable Writing Instruments
Dependable Writing Instruments
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Traditionally one of the most-searched-for products on ESP, these items play an importa...

Joe’s Picks From ASI Show Orlando: Rest & Relaxation
Joe’s Picks From ASI Show Orlando: Rest & Relaxation
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Product Editor Joe Haley found some new items on the trade show floor that are perfect ...