Strategy

Big Markets in Promo: Nonprofit

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Help these organizations engage donors and community stakeholders during a time of need.

Big Markets in Promo: Technology

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The pandemic’s tech boom has translated into big marketing dollars.

Big Markets in Promo: Hospitality

Good news: Sales are heating up for this p...

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Big Markets in Promo: Automotive

Consumers are driving and buying more, put...

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This Week’s New Suppliers: Versatile Crowd-Pleasers

Discover creative products from new ASI su...

Prepare to Return to the Office

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After two years of working remotely, many employees across the country are anticipating...

Sell Smarter: How to Speak to Clients on Value Vs. Price

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Too often, client purchases get decided on cost alone. Not only does this limit...

2022 Salespeople of the Year

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Meet the pros who do right by their customers, no matter the circumstances.

Promotions Planner: Leverage the Warm Weather

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Start presenting ideas to clients for campaigns centered on July observances.

Q&A: Why E-Commerce and Augmented Reality Go Hand in Hand

Raphael Menesclou, chief marketing officer...

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This Week’s New Suppliers: Ideal Products for Trade Shows

Discover creative products from new ASI su...

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Compelling Signs & Display Products

With in-person events coming back and eate...

Maple Ridge Farms Donating 10% of Sales to Support Ukraine

The Wisconsin-based food gifts supplier is...

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“Music or Muse?”: Get Inspired by Next Level Apparel’s Festival Collection

Inspired by the art and music festivals...

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Behind the Scenes: Next Level Apparel’s “Music or Muse?” Photoshoot

Let's Set the Stage (Literally) ...

EU Proposes Rules to Combat Fast Fashion

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The European Commission hopes to set new standards for how durable and reusable clothin...

How the Promo Products World Brought Harry Potter to Life

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A new museum exhibit celebrating the famed series is also a showcase of the power of ap...

The World is our Ocean: Next Level Apparel’s Sustainable Collection

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Sustainability is a popular topic that's only becoming more important as the effects...

Spring Sales Start Here: Fresh Decoration Ideas for Top Apparel Styles

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The new spring season means new spring fashion trends.  Learn which imprint methods...

Six Ways to Boost Your Emotional Intelligence

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It’s a crucial leadership skill; try these tactics to improve yours.

DIY Tees & Other Book Festival Swag

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As a volunteer at the first in-person Lehigh Valley Book Festival, I had a front-row se...