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Strategy

This Week’s New Suppliers: New Seasons & New Products
This Week’s New Suppliers: New Seasons & New Products
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Discover creative products from new ASI suppliers.

3 Fun Merch Trends From Apple’s WWDC Swag Bag
3 Fun Merch Trends From Apple’s WWDC Swag Bag
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The branded items from the tech giant’s annual developer’s conference, being held this ...

When To Source Products From Inside or Outside the U.S.

Learn how to decide when it's worth it...


Develop a Sales Differentiation Strategy in 5 Steps

Determine how you stand out from the compe...


Editor’s Picks: Delectable Food Gifts

These items have universal appeal and offe...

This Week’s New Suppliers: Get Ready for Warm Weather
This Week’s New Suppliers: Get Ready for Warm Weather
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Discover creative products from new ASI suppliers.

Controversy, Gay Pride, Corporate Control – and the Hockey Jersey at the Center of the Storm
Controversy, Gay Pride, Corporate Control – and the Hockey Jersey at the Center of the Storm
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NHL players refused to wear specially designed Pride warm-ups. The resulting fallout be...

Decorator’s View: Navigating Graphic Placement on Apparel
Decorator’s View: Navigating Graphic Placement on Apparel
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In this new series of columns, decorated-apparel industry veterans share tips to help p...

5 Smart Strategies for Repurposing Logoed Items
5 Smart Strategies for Repurposing Logoed Items
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Consider these methods for breathing new life into obsolete promo products.

5 Ideas for Using WGSN’s 2025 Color of the Year

Future Dusk, a dark, moody hue between blu...


Building a People-First Company

Suppliers and distributors dig into what i...


This Week’s New Suppliers: Promo Favorites

Discover creative products from new ASI su...

Editor’s Picks: Functional USA-Made Products

Help your clients embrace civic pride and ...


Learn How To Profit With Promotional Merchandise

Looking for new ways for your T-shirt...


Now Trending in Apparel: The Latest Looks To Present Your Clients

Fashion trends are ever-changing , and ...

2023 Salespeople of the Year
2023 Salespeople of the Year
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Big sales, big clients, big deals – these reps do it all.

6 Ways to Care for Your Employees’ Physical Health
6 Ways to Care for Your Employees’ Physical Health
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Employers can encourage their staff to practice better lifestyle habits, which mitigate...

This Week’s New Suppliers: Products for Every Season
This Week’s New Suppliers: Products for Every Season
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Discover creative products from new ASI suppliers.

Kyocera Releases Sustainable Textile Printer
Kyocera Releases Sustainable Textile Printer
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The inkjet textile printer eliminates virtually all water usage from fabric printing, a...

Joe’s Promo Picks: Distinctive Finds
Joe’s Promo Picks: Distinctive Finds
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Check out these unique items for a variety of sporty markets, including travel, walks/r...

10 Top Products To Sell This Summer
10 Top Products To Sell This Summer
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Need some summer sales inspiration ? You've come to the right place. These unique...