Strategy

Commemorative Footwear Debuts

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Born in 1913, the son of a sharecropper and grandson of slaves, Jesse Owens was...

4 Tips For Finding A New Sales Niche

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Promotional product sales professionals can tap into lucrative new niches with the...

Four Tips For Winning RFPs

Want to stand out from competitors and...

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Video: Decorating Equipment Maintenance Tips

In March, we'll be releasing the 2016...

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Drinkware Usage

The ASI Ad Impressions Study was first...

Suit Claims Fitbit Heart Monitors Faulty

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Angry consumers this month are taking Fitbit to task, claiming in a nationwide...

7 Ways To Pump Up Your Sales Pipeline

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Fill and manage a vibrant sales pipeline with these seven strategies.   ...

Umbrellas - Percentage Owned

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The ASI Ad Impressions Study was first launched in 2006 by ASI's research team to...

Poll: How Clean Is Your Machine?

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Decorating industry experts like Joyce Jagger and Marshall Atkinson will tell you...

Calendars Are Great Branding Tools

The ASI Ad Impressions Study was first...

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Adult Coloring Books, Next Big Promo Item

A prediction: The next big promotional...

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Q&A: Where to Find Unique Apparel and Accessories for Your Clients

Have a client who calls you with a rush...

Reports: Charney’s American Apparel Takeover Bid Rejected

American Apparel (asi/35297) has...

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Promotional Bags - Impressions Generated

The ASI Ad Impressions Study was first...

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Martian Releases Discreet Smartwatches

For Martian Watches , it's all about...

Distributor Salesperson of the Year - Andy Olson

Advantages

Andy Olson is a 21st century Mike Brady.  The father of six in a bustling...

Supplier Sales Rep of the Year - Jane Ryan

Advantages

After nearly 40 years in the industry, Jane Ryan has seen it all. The good, the bad...

Overcome 3 Common Client Objections

Advantages

Objection #1: "Promotional products don't give me enough bang for my buck." ...

Writing Instruments - Women Versus Men

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The ASI Ad Impressions Study was first launched in 2006 by ASI's research team to...

Ask an Expert: Price Your Embroidery for Profit

Wearables

Q. How can I price my embroidery for profit? I have a hard time knowing if I'm...

Medical Wearable Quells Chronic Pain

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Last April in Wearables , I wrote about Quell , an FDA-cleared medical wearable...