Strategy

Poll: What Apparel Features Are in Demand?

Web Exclusive

2017 is right around the corner, and we're already curious about which apparel trends...

Podcast: Discussing the State of the Decorated-Apparel Industry

Web Exclusive

Theresa Hegel made a guest appearance on 2 Regular Guys , the popular weekly apparel...

Counselor Commentary: Promo Products Predicted the Election

After the results were in and Donald...

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ASI Power Summit Recap

The ASI Power Summit celebrated 10 years...

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I Earned My BASI: Vilma Diaz

Vilma R. Diaz is the founder and CEO...

NFL Marketing Chief Delivers Power Summit Keynote

Web Exclusive

Weaving stories of high-level brand negotiations with NFL Commissioner Roger Goodell...

Tweet This! A Look Back At The 2016 ASI Power Summit

Web Exclusive

The 2016 ASI Power Summit may be over, but the tweets live on! Check out some of the...

How To Create Creative New Ideas For Your Business

Advantages

Being proactive about presenting new products and creative branding options can help ac...

How to Clean Your Heat Press

Wearables

A clean press is a happy and functional press!

Top 10 Promotional Products Tweets of the Week - November 4, 2016

I'm back for my 10 fave tweets of the...

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Video: 3 Good Habit Hacks

Making good habits (and sticking with...

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Wearables News Briefs - November 2016

Heritage Sportswear (asi/60582)...

Vote in the Counselor Distributor Choice Awards

Every year, Counselor magazine honors...

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Promo Products Companies Churn Out Championship Gear After Cubs Win

As long-suffering Chicago Cubs fans...

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Q&A: Product Sourcing for Unique Apparel and Accessories

Not sure where to turn for your client’s l...

Ukrainian Museum Displays Traditional Embroidery, Textile

Wearables

Ukrainian folk costume is having a fashion moment. Peasant blouses with puffy,...

Why Some Decorators Aren't on Social Media

Wearables

Wearables recently surveyed readers to find out how, or if, they're using social...

I Earned My BASI: Jessica Ibsen

Web Exclusive

Jessica Ibsen, BASI, promotional consultant at Stackable Sensations (asi/332999),...

Supplier Sales Rep of the Year - Matt Wagner, Fields Manufacturing

Supplier Global Resource

Salesman by day and cowboy by night, Matt Wagner lives a double life with a single goal...

Customer Service Rep of the Year - Patty Ceranski, Gemline

Supplier Global Resource

In this day and age of blink-and-you-miss-it order inquiries and...

9 Top Wellness Promos

Advantages

U.S. companies now spend an average of $700 to keep each of their employees healthy...