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Strategy

8 Awesome Awards
8 Awesome Awards
Advantages

With corporate holiday parties approaching, pitch these designer products to clients...

These Temporary Tattoos Turn Your Arm into a Touchpad
These Temporary Tattoos Turn Your Arm into a Touchpad
Web Exclusive

Temporary tattoos can be a fun, fashionable and cost-effective promotional product,...

Q&A: Why Customers Decide to Buy

How and why do consumers decide what to...


How Promo Products Salespeople Can Beat Stress

A new Advantages survey shows more industr...


ASB Acquires Peter Kleine Company

Top 40 distributor American Solutions...

5 Ways to Regain Confidence When the Going Gets Tough
5 Ways to Regain Confidence When the Going Gets Tough
Wearables

As a former plus-size model, I know the disappointment of rejection based solely on...

I Earned My BASI: Heather Malcomb
I Earned My BASI: Heather Malcomb
Web Exclusive

Heather Malcomb may be a sales rep at BNT Promotional Products...

Unique Niche: How To Score Sales With Renaissance Festivals
Unique Niche: How To Score Sales With Renaissance Festivals
Advantages

These themed fairs can lead to lucrative deals for promotional product distributors.

Top 10 Promotional Products Tweets Of The Week - October 21, 2016
Top 10 Promotional Products Tweets Of The Week - October 21, 2016
Web Exclusive

From "Paws" to political puppets, I'm back for another week of my 10 favorite tweets...

Top 10 Wackiest Political Promotional Products

As if the 2016 presidential election...


The Book Company Partners With Shinola

The Book Company (asi/41010) has...


6 Cool Calendars

Looking for a practical end-of-year...

Gill Studios Featured on CBS News

On October 16, Top 40 supplier Gill...


I Earned My BASI: Craig Aukamp

Craig Aukamp, president and CEO of...


I Earned My BASI: Rachel Wach

Rachel Wach, who earned her BASI in...

New Gadgets Promise More Restful Nights
New Gadgets Promise More Restful Nights
Web Exclusive

Sleep tracking is so last year. A handful of next-generation gadgets go beyond merely...

Digital Printing Poised for Major Growth
Digital Printing Poised for Major Growth
Web Exclusive

Wearables talked with Lucas Guariglia, Rowboat Creative's president and director of...

Dan Marino Reveals Source of His Legendary Confidence
Dan Marino Reveals Source of His Legendary Confidence
Web Exclusive

In an exclusive podcast, ASI speaks with NFL Hall-of-Famer Dan Marino, the Keynote...

4 Tips For Spectator Sport Sales
4 Tips For Spectator Sport Sales
Advantages

Win big by scoring sales with live sporting events.

Are You Leaving Money On The Table?
Are You Leaving Money On The Table?
Web Exclusive

Here's a checklist. Does your client list include any of the following 12...

6 Stylish Pens
6 Stylish Pens
Advantages

Sales of writing instruments account for about 8% of total distributor revenues each...