Strategy

Fidget Spinners: Hot Gift or Spun Out?

Advantages

For some, the fidget spinner craze is unprecedented. "I have been in the industry for...

‘A Shirt With a Purpose’

Web Exclusive

Chip and Joanna Gaines, the co-stars of the popular HGTV series, Fixer Upper, are...

How to Boost Email Open Rates

1. Clean Up Your List Remove...

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Healthy Customers Are Happy Customers

Here's another great UpLine Idea from...

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How To Cold Call With Purpose

Once the second leading method of...

Company Refuses to Make Hats for Charlottesville LGBTQ Event

Web Exclusive

Logoed headwear was at the center of controversy connected with an LGBTQ event in...

The Scariest Promotional Product In America

Web Exclusive

In the first week of September, red balloons began mysteriously appearing in a small...

Industry Scam Alert

Web Exclusive

ASI is urging everyone in the promotional products industry to be on alert for...

Promotional Products Companies Affected by Hurricane Harvey

Web Exclusive

Hurricane Harvey has devastated parts of the Texas coast. Check here for the latest...

Case Study: Under Evaluation

This successful distributor looks for the ...

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Colorful And Creative Plaques

When people are recognized for a job...

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Should Distributors Give In To Cheap Instincts?

Retail’s discounting boom is in full swing...

ASI Awards Three Interns College Scholarships

ASI recently awarded $1,000 college...

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5 Insights About Promotional Product Buyers

ASI Market Research recently conducted a...

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5 Tips For A Healthy Mind

1. Save Energy Organize your life so...

Revamp Your Company’s Image Today

Web Exclusive

Here are three ways you can stand out from your competitors—and find the right supplier...

Handy Safety Kits and Tools

Web Exclusive

FEMA reports less than 40% of Americans have developed a household emergency plan. By...

The Perfect Bag For 5 Different Personalities

Web Exclusive

Learn how to sell stylish carryalls for five modern personalities.

ASI Raises $66k for Harvey Relief; Specific Needs Continue

Web Exclusive

An important message from Tim Andrews, ASI's president and chief executive officer. ...

Expert Secrets: Moving Decoration Beyond the Logo

Web Exclusive

Jay Busselle, decoration expert and director of sales and marketing at Printa...

I Earned my BASI: Sarah Jane Gray

Web Exclusive

Sarah Jane Gray is the sales manager for the Specialty Items & Premiums...