Strategy

Logo Mats Provide Superior Branding Opportunities

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Walls and countertops are excellent places to promote a brand, but tell your clients...

Promotional Products Companies Affected by Hurricane Irma

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Hurricane Irma struck Florida last week, causing power outages, as well as extensive...

6 Must-Haves For Your Home Page

Here are six elements your home page can’t...

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Tips for Amazing Distributor Customer Service

The best customer service that distributor...

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Facebook Contest Music to Users' Ears

It's no secret that contests encouraging...

Nike Creates More Sustainable Leather Product

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Nike has a plan to keep scrap leather out of the landfill. The shoe manufacturer's...

5 Hot Workwear Markets To Sell Into

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Strike while the iron is hot. These five markets are all growing, and you're already...

Touch, Teach, Connect: Sensory Marketing Really Engages

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Touch is the language of connection. As marketing experts, you have a powerful tool...

How To Sell To Even More Uniforms

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When you provide uniforms, a key element of an organization’s operation and recognizabl...

Amazon Reportedly Developing Alexa-Powered Smart Glasses

Amazon wants to get in your face with...

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Preview: 2017 Wearables State of the Industry

Optimism in the decorated-apparel...

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Tips For Breaking Into A New Sector

Distributors offer their tried-and-true ti...

Prepare For Seasonal Weather

Teach your clients how to create an optima...

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I Earned my BASI: Michael Reisbaum

Michael Reisbaum is the USA director...

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Warming Jackets and Vests

According to ASI's Global Impressions...

4 Keys For Customer Satisfaction

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Get your game face on by not skimping on quality products and services.

Inspire Sales With Apparel Innovation

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Buyers want more: here's how you deliver Today's promotional apparel isn't just...

NFL Team Postpones DNA Test Promo Giveaway

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Nothing says football quite like DNA testing, eh? If your eyebrows just arched...

Case Study: Personal Touch

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This promo product expert needed a new website for her small company – and fast.

Customize Desk Pads for the Perfect Message

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Whatever detail, message or design your client has in mind can be delivered when you wo...

6 Holiday Gift Trends

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Any promotional product that is given away is technically a gift, but it's elevated...