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Strategy

Video: Counselor Product Design Awards Finalists
Video: Counselor Product Design Awards Finalists
Web Exclusive

ASI's promo product guru, Joe Haley was joined by Karen Akers, Director of Awards...

Podcast: A Fresh Perspective

Decorating industry veteran Erich...


5 Tips to Conquering Your Day

1. Downsize the To-Dos Oftentimes,...


3 Proven Methods for Painless Rush Orders

Even under pressure, you can build a seaml...

Video: Shop Owner Reflects on Embroidery Training
Video: Shop Owner Reflects on Embroidery Training
Web Exclusive

Donna Zahn, owner of Orcas Island Custom Embroidery in Eastsound, WA, recently...

Video: The Romphim, Diaper Jeans and Other Weird Trends
Video: The Romphim, Diaper Jeans and Other Weird Trends
Web Exclusive

Wearables Editor-in-Chief Nicole Rollender and I took some shots at the wacky fashion...

Wood vs. Aluminum Screen Frames
Wood vs. Aluminum Screen Frames
Wearables

Newer wooden screen-printing frames offer reliability over yesterday’s models; for some...

Personal Care Products
Personal Care Products
Web Exclusive

Personal care products fit a variety of programs and promotions. A bottle of hand...

Nugget-Hungry Teen Sets Retweet Record ... And Then Sells Tees For Charity

"Don't let hunger happen to you" goes...


How to Market Products for a Wide Target Audience

Promotional experts give their best tips.


Eco-Friendly Fabric Is Made From Wood Fibers

If you're a promotional product...

4 Ways To Make Money With Custom Products

As the old saying goes, there very well...


Slideshow: A Session With the Embroidery Coach

Donna Zahn, a resident of remote Orcas...


Is It Time to Buy a Multi-Head Machine?

Before moving up to a multi-head embroider...

5 Ways To Goofproof Your Overseas Order
5 Ways To Goofproof Your Overseas Order
Web Exclusive

To compete in today's promotional products marketplace, you need custom solutions at...

ASI Alert: Protecting Windows-Based Computers From WannaCry Ransomware
ASI Alert: Protecting Windows-Based Computers From WannaCry Ransomware
Web Exclusive

As widely reported this week, there's a worldwide spread of ransomware on an...

Poll: Do You Create Online Stores for Clients?
Poll: Do You Create Online Stores for Clients?
Web Exclusive

It's poll time again at Wearables! This time around, we're curious about how apparel...

5 Tips To Eliminating Undercover Charges
5 Tips To Eliminating Undercover Charges
Web Exclusive

Bust these 5 hidden bottom-line charges

How to Upsell Your Clients and Close the Deal
How to Upsell Your Clients and Close the Deal
Wearables

What are some ways I can upsell my clients? How do I close the deal?

A Wealth of Swag at Berkshire Hathaway Meeting
A Wealth of Swag at Berkshire Hathaway Meeting
Web Exclusive

Last week marked the annual Berkshire Hathaway Shareholder Meeting in Omaha, NE,...