Strategy

Meet A Square With An Attitude

Web Exclusive

Discover how to turn the Southwest staple of a bandanna into a dual-purpose promo for a...

Ultra Violet Crowned 2018 Color of Year

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Expect 2018 to be emotional, imaginative and deeply … purple. The Pantone Color...

ASICentral Top 10: Promogram News

Each year our outstanding Editorial...

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8 Ways To Be More Motivated

Examine your surrounding environment and...

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Will DipClip Be The Next Big Promotional Product?

If you have ever scarfed McNuggets while...

Philly Police Get "Strange" In Latest Social Media Campaign

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Yo, you think it's tough to park in Philly on a normal day? Just wait until it snows....

Promo Apparel Trends By Age

Advantages

With retail styles now widely available, the promotional products industry can offer st...

In Demand: Plus-Size Apparel

Advantages

Suppliers are launching plus-size apparel lines to meet client demand.

Smart Bracelet Helps Capture Unforgettable Moments

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Think about the last time you tried and failed to capture the perfect moment on...

Supplier Closed Due to Wildfires

Supplier Pinnacle Designs (asi/78140) is...

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Thread Isn't Ink

Teach your customers to work around the li...

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Meet the Cutest Billboard You've Ever Seen

Wearables are one of the most effective...

Promo Talk: Patrick Black, Perfect Imprints

Candid opinions from industry pros.

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Prison For Soldier Who Defrauded Government On Promo Products Orders

Branded merchandise was at the center of...

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Wearables News Briefs - December 2017

Alphabroder  (asi/34063) has closed...

Q&A: Using Algae to Create Sustainable Footwear

Web Exclusive

BLOOM Foam has created the first plant-based, performance-based foam. Its sustainably...

Appeal to Environmentally Aware With Sustainable Apparel

Wearables

Upsell clients by showing them how well-made, eco-friendly apparel will boost their bra...

Small Business Saturday Offers Branding Opportunity

Web Exclusive

Small Business Saturday - sandwiched between Black Friday and Cyber Monday - has...

Improve a Low-Quality Image

Wearables

Photoshop has a few tools you can use to increase the quality of lower-end JPG files.

Create The Perfect Gifts With Product Bundles

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Gift giving season is upon us. Recommend branded bags and product bundles to get your c...

Case Study: The Human Touch

Advantages

Face-to-face interaction has immensely benefitted this distributor’s prospecting.