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Strategy

Supplier Closed Due to Wildfires
Supplier Closed Due to Wildfires
Web Exclusive

Supplier Pinnacle Designs (asi/78140) is closed due to wildfires in their area. They...

Thread Isn't Ink
Thread Isn't Ink
Wearables

Teach your customers to work around the limitations of embroidery to keep them from dis...

Meet the Cutest Billboard You've Ever Seen

Wearables are one of the most effective...


Promo Talk: Patrick Black, Perfect Imprints

Candid opinions from industry pros.


Prison For Soldier Who Defrauded Government On Promo Products Orders

Branded merchandise was at the center of...

Wearables News Briefs - December 2017
Wearables News Briefs - December 2017
Web Exclusive

Alphabroder  (asi/34063) has closed its acquisition of Prime Line (asi/79530)....

Q&A: Using Algae to Create Sustainable Footwear
Q&A: Using Algae to Create Sustainable Footwear
Web Exclusive

BLOOM Foam has created the first plant-based, performance-based foam. Its sustainably...

Appeal to Environmentally Aware With Sustainable Apparel
Appeal to Environmentally Aware With Sustainable Apparel
Wearables

Upsell clients by showing them how well-made, eco-friendly apparel will boost their bra...

Small Business Saturday Offers Branding Opportunity
Small Business Saturday Offers Branding Opportunity
Web Exclusive

Small Business Saturday - sandwiched between Black Friday and Cyber Monday - has...

Improve a Low-Quality Image

Photoshop has a few tools you can use to i...


Create The Perfect Gifts With Product Bundles

Gift giving season is upon us. Recommend b...


Case Study: The Human Touch

Face-to-face interaction has immensely ben...

Video: Two Days at A&P Master Images

A few weeks ago, I spent two days at  ...


Video: Techniques for Recruiting and Training

A&P Master Images , a...


Podcast: Mastering The New Rules of Sales & Marketing

In this Strategy Session podcast,...

Eco Evolution: Sunglasses Made From Plastic Waste
Eco Evolution: Sunglasses Made From Plastic Waste
Web Exclusive

François van den Abeele is proof that strong values can provide the framework for a...

The Perfect Banner For Every Situation
The Perfect Banner For Every Situation
Web Exclusive

To close a sale, you need to direct your client to the perfect solution for their...

Become an Apparel-Decorating Expert
Become an Apparel-Decorating Expert
Wearables

If you're a distributor who wants to sell into the approximately $7.5 billion...

Therapeutic Stress Relievers
Therapeutic Stress Relievers
Advantages

Wherever there's stress, there's a promotional item to the rescue. And they're needed...

Market to Target: Trade Shows
Market to Target: Trade Shows
Advantages

With consistent growth and oceans of promotional opportunities, there’s no business lik...

Kevin O’Leary: Successfully Growing Your Startup
Kevin O’Leary: Successfully Growing Your Startup
Web Exclusive

In this Strategy Session podcast, Kevin O'Leary of ABC's Shark Tank discusses the...