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Strategy

Merch Company Drops The Ball On Wizards T-Shirts
Merch Company Drops The Ball On Wizards T-Shirts
Web Exclusive

The Wizards of the NBA play in Washington D.C., but it's unclear if the sports...

White Sox’s ‘No Ketchup in Chicago’ Is T-Shirt Swag Done Right
White Sox’s ‘No Ketchup in Chicago’ Is T-Shirt Swag Done Right
Web Exclusive

In Chicago, there is, apparently, an 11th Commandment: Thou Shall Not Put Ketchup on...

Fix Low-Quality Artwork in Photoshop

Try reducing noise or replacing the text t...


5 Sublimated Set Ideas To Score More Sales

It's time to shake up your promotional...


Authentic Leather Goods For Every Price Point

If your customers want high-quality...

How to Create One-Of-A-Kind Promos
How to Create One-Of-A-Kind Promos
Web Exclusive

If you want to stand out from other distributors, your products need to stand out...

New WWE Japan Merch Includes Body Pillow Covers
New WWE Japan Merch Includes Body Pillow Covers
Web Exclusive

"Let's get drunk with physical strength!" That, according to Google Translate, is...

Social Media Pointers From Founder of PromoChat
Social Media Pointers From Founder of PromoChat
Web Exclusive

A year ago, Jay Busselle, director of sales and marketing at Printa Systems, decided...

Expert Secrets: Reach Clients and Prospects Without Leaving Your Office
Expert Secrets: Reach Clients and Prospects Without Leaving Your Office
Web Exclusive

Social media has made it easier than ever before to connect with people around the...

Promo Talk: Lisa Denham, Executive Apparel

Lisa Denham Marketing Director of...


Cannabis Promo ‘Advent’ Calendar Counts Down to ‘420’ Holiday

This isn't your grandmother's advent...


Your Roadmap to More Sales Starts Here

X marks the spot for big sales. Check...

‘Seeing’ the ‘Meats’: Arby’s and Warby Parker Create WArby’s Rebrand

This week, New Yorkers will be able to...


‘Imprinted’ Beer Foam Of Yankees’ Players Gets The Kibosh

Imprinted products that promote beer -...


The Latest in Hot Colors

Statistically, blue is people's favorite...

Hat Tricks: Embroidery Digitizing for Caps
Hat Tricks: Embroidery Digitizing for Caps
Wearables

Digitizing for caps presents significant challenges, including the dreaded seam that ru...

Delta Apparel’s Salt Life To Launch Its Own Beer
Delta Apparel’s Salt Life To Launch Its Own Beer
Web Exclusive

Many promo companies are working hard to win and retain clients in the booming craft...

Oriental Trading Launches Custom Apparel Web Store
Oriental Trading Launches Custom Apparel Web Store
Web Exclusive

Oriental Trading Co., a top online retailer of party supplies, toys and novelties,...

Q&A: JERZEES Exec Discusses New Active Casual Tees
Q&A: JERZEES Exec Discusses New Active Casual Tees
Web Exclusive

JERZEES (asi/40650) recently announced the launch of a 100% ring-spun cotton T-shirt...

New Sneakers Let You Run on Dunkin'
New Sneakers Let You Run on Dunkin'
Web Exclusive

America runs on Dunkin'. Now, that familiar slogan has become literal as well as...

Versatile Woven Products
Versatile Woven Products
Web Exclusive

The woven category is so much more diverse than just classic button-downs. Think...