ASI Member? Login here to access Education, Research, ESP, Pay Your Bill, Find a Supplier and much more.

Not an ASI Member? Learn more about ASI today!

Strategy

Why The Medium Of T-shirts Matters
Why The Medium Of T-shirts Matters
Wearables

When it comes to T-shirts, the medium isn't always the message, but the founders of...

New Swag Collection Celebrates 25th Anniversary of Hocus Pocus
New Swag Collection Celebrates 25th Anniversary of Hocus Pocus
Web Exclusive

Branded merchandise includes T-Shirts, a mug, a faux leather bag, a journal and more.

6 Opportunities for Promotional Pop-Up Shelters

Want to sell pop-up canopies, tents and...


Why T-Shirts and Activism Go Hand-in-Hand

Due to technological advances and the...


Promo Firm Partners with ‘Green,’ Socially Responsible Thai Company

Thailand-based SRANN helps rural Thai wome...

Supplier Checklist: How to Provide the Perfect Promotional Totes
Supplier Checklist: How to Provide the Perfect Promotional Totes
Web Exclusive

Are you providing your customers with the highest-quality bags possible? Just like...

Desirable Employee Gifts
Desirable Employee Gifts
Advantages

Companies can thank employees with a pat on the back, a few extra bucks in their...

Secondhand Tees Become Canvas for Environmental Message
Secondhand Tees Become Canvas for Environmental Message
Wearables

For Earth Day this year, online thrift shop thredUP was inspired to use T-shirts as a...

Hops & Hair Metal: Brewery Partners With Legendary Rock Band
Hops & Hair Metal: Brewery Partners With Legendary Rock Band
Web Exclusive

A popular '80s band who titled their second album High and Dry is going for...

Trend Alert: Logoed Flip Flops & Sliders

The casual footwear could be an excellent ...


Don't Sleep On This: Why Pillows Make The Perfect Pitch

Wake people up to the promotional...


How Your Supplier Can Help You Sell Promotional Printing

You've heard the buzz about promotional...

Case Study: Shark Week-Branded Socks Are Here

Sock Fancy has created the first ever offi...


Your Complete Guide To Mastering The Sale: Lapel Pins

Lapel pins are a classic and dynamic...


Feminist Apparel in Turmoil After Airing of CEO's Sexual History

Alan Martofel fired his staff after they c...

McDonald’s Launching Free #McDelivery Day Merch
McDonald’s Launching Free #McDelivery Day Merch
Web Exclusive

The branded swag helps promote McDonald’s delivery service.

Amazon Criticized Over Nazi, Racist Products
Amazon Criticized Over Nazi, Racist Products
Web Exclusive

A recent report identified the items for sale on the online platform.

Promo Distributor Only Sells Made-in-the-USA Products
Promo Distributor Only Sells Made-in-the-USA Products
Web Exclusive

Authentically American lives up to its name with its unique business model.

Shop Sells Inverted Jeans Inspired by Stranger Things
Shop Sells Inverted Jeans Inspired by Stranger Things
Web Exclusive

While the super-popular Netflix series Stranger Things has inspired plenty of...

Tips for All-Over Designs
Tips for All-Over Designs
Web Exclusive

Logo mania is on trend in the fashion world, but covering apparel in logos isn't the on...

Who's Behind User-Specific Apparel on Facebook?
Who's Behind User-Specific Apparel on Facebook?
Web Exclusive

Vendors create hyper-targeted ads to sell tees that look like they were made just for you.