See it and Sell it First at ASI Show Orlando – January 4-6, 2025.   Register Now.

ASI Member? Login here to access Education, Research, ESP, Pay Your Bill, Find a Supplier and much more.

Not an ASI Member? Learn more about ASI today!

Strategy

Promo Market to Target: Beverage Industry
Promo Market to Target: Beverage Industry
Advantages

Are you thirsting for sales success? Then target the evolving, vibrant beverage market ...

Promos Galore at Villanova Championship Parade
Promos Galore at Villanova Championship Parade
Web Exclusive

It was a familiar scene in Philadelphia on Thursday as thousands of sports fans...

Instagram Takeover: Northwest Custom Apparel

Northwest Custom Apparel in Milton,...


Partnership Yields Success for Drinkware Supplier

Great products certainly sell in the...


Villanova’s Championship Merch Bellwethers Promo Apparel Trends

The Villanova Wildcats won their second...

Merch Company Drops The Ball On Wizards T-Shirts
Merch Company Drops The Ball On Wizards T-Shirts
Web Exclusive

The Wizards of the NBA play in Washington D.C., but it's unclear if the sports...

White Sox’s ‘No Ketchup in Chicago’ Is T-Shirt Swag Done Right
White Sox’s ‘No Ketchup in Chicago’ Is T-Shirt Swag Done Right
Web Exclusive

In Chicago, there is, apparently, an 11th Commandment: Thou Shall Not Put Ketchup on...

Fix Low-Quality Artwork in Photoshop
Fix Low-Quality Artwork in Photoshop
Wearables

Try reducing noise or replacing the text to improve the overall quality of the file.

5 Sublimated Set Ideas To Score More Sales
5 Sublimated Set Ideas To Score More Sales
Web Exclusive

It's time to shake up your promotional product orders. Instead of focusing on...

Authentic Leather Goods For Every Price Point

If your customers want high-quality...


How to Create One-Of-A-Kind Promos

If you want to stand out from other...


New WWE Japan Merch Includes Body Pillow Covers

"Let's get drunk with physical...

Social Media Pointers From Founder of PromoChat

A year ago, Jay Busselle, director of...


Expert Secrets: Reach Clients and Prospects Without Leaving Your Office

Social media has made it easier than...


Promo Talk: Lisa Denham, Executive Apparel

Lisa Denham Marketing Director of...

Cannabis Promo ‘Advent’ Calendar Counts Down to ‘420’ Holiday
Cannabis Promo ‘Advent’ Calendar Counts Down to ‘420’ Holiday
Web Exclusive

This isn't your grandmother's advent calendar -- unless your grandmother filled her...

Your Roadmap to More Sales Starts Here
Your Roadmap to More Sales Starts Here
Web Exclusive

X marks the spot for big sales. Check out the latest video from Caro-Line Bandanna...

‘Seeing’ the ‘Meats’: Arby’s and Warby Parker Create WArby’s Rebrand
‘Seeing’ the ‘Meats’: Arby’s and Warby Parker Create WArby’s Rebrand
Web Exclusive

This week, New Yorkers will be able to experience an unlikely rebranding partnership....

‘Imprinted’ Beer Foam Of Yankees’ Players Gets The Kibosh
‘Imprinted’ Beer Foam Of Yankees’ Players Gets The Kibosh
Web Exclusive

Imprinted products that promote beer - commonplace. But promotional images imprinted...

The Latest in Hot Colors
The Latest in Hot Colors
Advantages

Statistically, blue is people's favorite color. In reality, color preferences are as...

Hat Tricks: Embroidery Digitizing for Caps
Hat Tricks: Embroidery Digitizing for Caps
Wearables

Digitizing for caps presents significant challenges, including the dreaded seam that ru...