Strategy

4 Reasons Pet Promos Breed Loyal Customers

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To establish a loyal customer base, you need to form an emotional connection between...

Bud Light-Branded Fridges Will Give Free Beer If Cleveland Browns Win

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The Browns have won a single game in the previous two seasons, going 1-31 during that s...

Timeless Calendars

Even in the digital age, this...

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Podcast: Wear Your Alma Mater

Whether you're supporting your favorite...

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How to Make Cold Calls Work

Advice for sharpening your job skills

Minor League Baseball Merch Sales Reach New Record

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The 2017 tally of total MiLB licensed merchandise retail sales topped $70 million.

How to Tap Into the Power of Mobile Surveys

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The Experts - interviews with the brightest minds in business.

How To Sell Souvenir Apparel To Every Price Point

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No two apparel clients are the same, and neither are their budgets. This is...

Hot Promotional Apparel Trends For Fall

Wearables

A look at the most popular apparel trends for the upcoming season.

Introducing 'Gorpcore,' the Latest Street Style

In a Nutshell: - Outdoor apparel,...

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How to Reach Younger Generations with Social Media Marketing

The Experts - interviews with the brightes...

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Go Far In Sales With Targeted Bandanna Promotions

Understanding your client's target...

Space: The Next Frontier for Trump Campaign Merch

The president’s re-election campaign plans...

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How to Succeed with Facebook's Latest Newsfeed Tweak

Early in 2018, Facebook made a change to...

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Prop 65 and the Promotional Products Industry

Sweeping changes to California’s Prop 65 c...

ASI’s ESP Platform Meets New Prop 65 Product Warnings

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ESP automatically displays Prop 65 labels at every point supplier, distributor and end-...

10 Reasons E-Sports Is Booming And Why You Should Invest Now

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E-sports, a term used for competitive video game leagues, is an exploding industry...

Become A Better Bag Provider In 5 Easy Steps

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When it comes to promotional products, bags are big news. According to...

Trend Alert: New Premier League Soccer Jerseys

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As a new season starts, the jerseys players will wear provide interesting trend insight...

Exceptional Women’s Apparel

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Years ago, the industry ditched the idea of men's smalls in women's apparel programs....

Expert Secrets: Using Content Marketing and Social Selling

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In this quick video, sales trainer and ASI Show speaker Rob Liano discusses two sales...