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Strategy

Branded Merch Line Helps Build Buzz For Michelle Obama’s Memoir
Branded Merch Line Helps Build Buzz For Michelle Obama’s Memoir
Web Exclusive

Products include T-Shirts, mugs, onesies and more. Some items bear inspirational quotes...

Vital Sports Bottles
Vital Sports Bottles
Advantages

From pro athletes to everyday gym rats, hydration is a key part of practices, games...

Snapchat Is Launching Bitmoji Merch

Snapchatters can personalize an array of p...


Stand Out with Social Media

In a merch-saturated marketplace, using so...


Adidas To Launch ‘Game of Thrones’ Sneaker Collection

The designs will feature on Adidas’ Ultra ...

Trend Alert: Crocs…With…Socks – GASP!
Trend Alert: Crocs…With…Socks – GASP!
Web Exclusive

Yes, you read that right. It’s a hitherto fashion sin we’ve often committed. Don’t judg...

Deluxe Corp. Gives Makeovers to Small Businesses
Deluxe Corp. Gives Makeovers to Small Businesses
Web Exclusive

A Minnesota-based distributor has put a fresh twist on Extreme Home Makeover. ...

How to Be More Social
How to Be More Social
Advantages

Consider these ideas for helping your clients push items on social media and appeal to ...

Q&A: Bruce Ackerman Explains Printavo Merch
Q&A: Bruce Ackerman Explains Printavo Merch
Web Exclusive

Decorated-apparel shop management software developer Printavo recently rolled out a...

Autistic Teen’s T-Shirts Seek To Kindle Kindness Across America

The “Be Kind to Everyone” tees have sold i...


Win More Sales With Wind Flags: 4 Styles You Need To Know And Why

Help your clients catch customers'...


High-End Apparel: A Clear Trend for Winter

Give your customers something their...

Walker Loses Wisconsin, But His Baseball Card Promo Was A Win

Promotional products for Scott...


Superior Brand-Name Apparel

What is a distributor to do when an...


State of the Decorated Apparel Industry 2018

Decorator optimism is waning, but as our a...

Case Study: Kellogg’s Mascot Socks Promo
Case Study: Kellogg’s Mascot Socks Promo
Web Exclusive

The food manufacturer is rewarding loyal customers with free socks decorated with popul...

The Top Workwear Styles Across the USA
The Top Workwear Styles Across the USA
Web Exclusive

Location, location, location. When it comes to workwear, where your clients are...

How Much Promo Is Too Much?
How Much Promo Is Too Much?
Advantages

Have we truly reached merch saturation? Advantages Editor-in-Chief C.J Mittica and Seni...

Wrangler Releases Some Killer Queen Merch
Wrangler Releases Some Killer Queen Merch
Web Exclusive

Bohemian Rhapsody , the Queen biopic, dominated the U.S. box office during its...

Help Us Find the Advantages Distributor Salesperson of the Year!
Help Us Find the Advantages Distributor Salesperson of the Year!
Advantages

Have you or a colleague scored astronomical sales growth in recent years? Overcome...

The State Of Small Business
The State Of Small Business
Web Exclusive

Small business creation in the United States is at a 40-year low, despite a vibrant...