Strategy

Promo Products Perfected: Low Minimums? No Problem

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How many times has this happened to you? You've got a client in your pipeline that's...

Carolina Hurricanes Turn 'Bunch of Jerks' Insult Into Clever Branded T-Shirts

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For promotional products firms, the tee highlights the growing opportunity with "moment...

National Bobblehead Hall of Fame & Museum Officially Opens

Bobbleheads aren't the biggest category...

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How To Sell Name Badges To Service Industries

Service industries are a huge sales...

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Polished Sports & Performance Apparel

With the rise of athleisure styles,...

Case Study: Distributor Rocks Client’s Grammy Invitations, Gifts

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The San Francisco company successfully put together unique items in a tight timeframe.

How to Prepare for a Business Dinner

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Interview with Sharon Schweitzer, an internationally recognized business expert and fou...

Fashion Apparel Training With Bella+Canvas

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The Fashion Apparel Masterclass, or "FAM" for short, is a first-of-its-kind online...

Led Zeppelin, Vans Collaborate on Commemorative Swag

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A new collection of classic rock-themed apparel and accessories is sure to get a...

Walmart, DreamWorks Wed VR & Branded Merch To Hype New 'How To Train Your Dragon' Movie

Startup Spatial& created the innovative vi...

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Walmart Highlights Young Entrepreneurs for Black History Month

Walmart is celebrating Black History...

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Sales Calendar: Promo-Ready Events for Every Season

Set up shop year-round by selling signs...

All-Purpose Umbrellas

Umbrellas make fantastic employee...

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’47 Brand Debuts Line Celebrating Historically Black Colleges and Universities

The capsule collection of branded merchand...

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How to Relocate A Decorating Business

Moving your shop can be stressful. Be sure...

Wearables News Briefs - February 2019

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AnaJet , a Ricoh company, has partnered with Kothari Info-Tech to release Kothari...

Case Study: Cintas Creates Apparel Collection for JW Marriott

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The Top 40 firm is also spearheading an eco-minded effort to recycle old Marriott unifo...

NJ Devils Go Seinfeld-Retro With Hilarious David Puddy Bobblehead

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Puddy was a fictional superfan of the hockey club that appeared on the show. He’s becom...

How to Leverage Quirky Holidays

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Interview with Ben Kaplan, founder and CEO of PR Hacker and National Today.

How to Eliminate Costly Overhead

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From "Career Kick" - Advice for sharpening your job skills. This month: How to...

5 Sales Strategies for Event Promos That Stand Out

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B2B events account for $512 billion in annual spend, per research from Frost &...