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Strategy

Wearables News Briefs - March 2019
Wearables News Briefs - March 2019
Web Exclusive

Charles River Apparel (asi/44620) has hired Kevin Crisafulli as director of...

I Earned My MASI: Pablo Prahl
I Earned My MASI: Pablo Prahl
Web Exclusive

Pablo Prahl is the managing director at Proforma A&G Marketing Group...

Next Level Apparel Is the Official T-Shirt Sponsor of SXSW

It’s the fourth consecutive year that the ...


The Ultimate Guide to Design Size & Placement

Learn the perfect size and placement for...


Crucial Mobile & Tech Accessories

Stay on the cutting edge with these...

Feed Your Feet With Avocado Toast Shoes
Feed Your Feet With Avocado Toast Shoes
Web Exclusive

We've reached peak millennial baiting. In what seems like it should be an elaborate...

How to Build a Service Business
How to Build a Service Business
Advantages

Q&A with Doug Fletcher, founder of Fletcher & Company, a marketing consultancy that spe...

Screen Printing Vs. DTG: A 10-Round Battle
Screen Printing Vs. DTG: A 10-Round Battle
Wearables

As direct-to-garment digital printing has gained popularity and affordability, the...

Podcast: Customer Service in the Social Media Age
Podcast: Customer Service in the Social Media Age
Web Exclusive

ASI's Patrick Kennedy and Vincent Driscoll discuss ways small businesses can add custom...

Disney Launches New California Food & Wine Festival Merchandise

The collection has interesting creative ta...


'Game of Thrones' Sweepstakes, Swag Helps Fuel Red Cross Blood Drive

'GOT' T-shirts are among the branded merch...


How To Target Local Prospects With Made-in-the-USA Promos

To capture business from local...

How To Plan The Perfect Golf Tournament

You're thinking about staging a big...


Exclusive Podcast With Neil Ringel, Polyconcept’s New CEO

Michele Bell, ASI's Editorial Director,...


5 Steps To Streamline Your Apparel Sales

Apparel makes up over one-third of...

4 Profitable Markets for Apparel Program Sales
4 Profitable Markets for Apparel Program Sales
Web Exclusive

The Counselor 2018 State of the Industry Report found that apparel makes up 36.8% of...

Pediatrics Office Uses T-shirts to Promote Vaccination
Pediatrics Office Uses T-shirts to Promote Vaccination
Web Exclusive

A New York pediatrician's office has gone viral after employees sported custom tees...

Case Study Q&A: Teddi Mellencamp Arroyave’s New Merch Line
Case Study Q&A: Teddi Mellencamp Arroyave’s New Merch Line
Web Exclusive

Top 40 distributor BAMKO (asi/131431) delivered the collection for the reality TV star/...

U.S. Promo Supplier Makes Conference Table Pads For Trump/Kim Hanoi Summit
U.S. Promo Supplier Makes Conference Table Pads For Trump/Kim Hanoi Summit
Web Exclusive

Meanwhile, screen-printed T-shirts featuring images of the leaders are among the merch ...

Podcast: Leveraging Quirky Holidays for Your Business
Podcast: Leveraging Quirky Holidays for Your Business
Web Exclusive

From the remarkable to the ridiculous, the internet has given rise to many things...

How to Use High-Solids Acrylic
How to Use High-Solids Acrylic
Wearables

HSA inks bridge the gap between water-based inks and traditional plastisols.