Strategy

Healthy Customers Are Happy Customers

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Here's another great UpLine Idea from Universal Promos: Pitch the super-handy Super...

How To Cold Call With Purpose

Advantages

Once the second leading method of generating promotional product business, cold calls...

Company Refuses to Make Hats for Charlottesville LGBTQ Event

Logoed headwear was at the center of...

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The Scariest Promotional Product In America

In the first week of September, red...

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Industry Scam Alert

ASI is urging everyone in the...

Promotional Products Companies Affected by Hurricane Harvey

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Hurricane Harvey has devastated parts of the Texas coast. Check here for the latest...

Case Study: Under Evaluation

Advantages

This successful distributor looks for the qualities that can’t be taught.

Colorful And Creative Plaques

Advantages

When people are recognized for a job well done, they wear that recognition proudly....

Should Distributors Give In To Cheap Instincts?

Advantages

Retail’s discounting boom is in full swing – right as the promotional product industry ...

ASI Awards Three Interns College Scholarships

ASI recently awarded $1,000 college...

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5 Insights About Promotional Product Buyers

ASI Market Research recently conducted a...

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5 Tips For A Healthy Mind

1. Save Energy Organize your life so...

Revamp Your Company’s Image Today

Here are three ways you can stand out from...

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Handy Safety Kits and Tools

FEMA reports less than 40% of Americans...

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The Perfect Bag For 5 Different Personalities

Learn how to sell stylish carryalls for fi...

ASI Raises $66k for Harvey Relief; Specific Needs Continue

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An important message from Tim Andrews, ASI's president and chief executive officer. ...

Expert Secrets: Moving Decoration Beyond the Logo

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Jay Busselle, decoration expert and director of sales and marketing at Printa...

I Earned my BASI: Sarah Jane Gray

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Sarah Jane Gray is the sales manager for the Specialty Items & Premiums...

5 Benefits Of Owning A Distributorship

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Are you a salesperson working for a distributor? Are you happy in this role? If so,...

4 Ways To Increase Your Custom Sales

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Wow your customers and boost profits with product customization.

Thirst-Quenching Sport Bottles

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ASI research found that 84% of recipients of logoed drinkware keep it because it's...