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Strategy

Think About Your Ink: How To Save Money & Improve Product Fulfillment
Think About Your Ink: How To Save Money & Improve Product Fulfillment
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To achieve the  best prints  and  most profits  possible, it can often all come down...

Decorating Roundup: Boost Speed & Efficiency
Decorating Roundup: Boost Speed & Efficiency
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Equipment sellers share details of their latest product releases.

Promotions Planner: Winter Is Coming

Start presenting ideas to clients for camp...


Beyond Recycling: Build the 6 Rs of Sustainability Into Your Business

Use these six strategies as a framework to...


Joe’s Picks: Stock That Company Store

These useful items are perfect for dedicat...

Get In on the Custom Beaded Friendship Bracelet Trend
Get In on the Custom Beaded Friendship Bracelet Trend
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Taylor Swift fans have been trading handmade bracelets during the Eras Tour, but swappi...

Study Finds ‘Forever Chemicals’ in Paper, Bamboo Straws
Study Finds ‘Forever Chemicals’ in Paper, Bamboo Straws
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Reusable stainless-steel straws did not contain PFAS, according to the recent research.

Editor’s Picks: Vital Calendars
Editor’s Picks: Vital Calendars
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They keep clients’ messages in front of customers all year round and foster brand loyal...

Stars, Stripes & Sales: Delight Clients With American-Made Drinkware

Cheers to drinkware made in the USA!...


VIDEO: How One Small Philadelphia Shop Uses Branded Merch

The co-owners of Vault + Vine, a café and ...


5 Winning Ideas for Cap Decoration

Whether it’s a puff embroidery logo or a c...

My Cat Is Making Me Use Reusable Drinkware

Getting a pet changed the promo products i...


This Week’s New Suppliers: Effective, Fun & Fabulous Items

Discover creative products from new ASI su...


7 Questions To Ask Before Working With an Apparel Decorator

Pricing is only one part of the puzzle whe...

Joe’s Picks: College Campus Essentials
Joe’s Picks: College Campus Essentials
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These customized items are sure to come in handy in dorms, at parties and on road trips.

3 Sustainability Trends & Where They Fit in Promo
3 Sustainability Trends & Where They Fit in Promo
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Designer T-shirts made from regenerative cotton, a university-wide upcycling project an...

Halloween Prep Creeps Earlier Into Summer
Halloween Prep Creeps Earlier Into Summer
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Retailers stocked up in July, and Disney World launched its Halloween event in mid-Augu...

This Week’s New Suppliers: New Products for the New Season
This Week’s New Suppliers: New Products for the New Season
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Discover creative products from new ASI suppliers.

Trucker Chic Is the New Black
Trucker Chic Is the New Black
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Trucker trendy and camo couture are styles to stay on top of this year.

Distributor Secrets for a Strong Second Half of 2023
Distributor Secrets for a Strong Second Half of 2023
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Reset, recharge and reinvigorate your sales momentum for the second half of the...