Strategy

T-Shirt Takeover: Heavyweight Tees Dominate the 2020s

Strategy

This retro-inspired apparel category burst onto the fashion scene last decade and has c...

Don’t Risk It: Essential Product Features for Event Sales

Strategy

It's true what they say: you get what you pay for . Don't risk your clients'...

ASI Chicago 2024: Level Up Your Self-Promo Game

During an Education Day session at the sho...

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ASI Chicago 2024: Digital Tools & Mental Tricks To Get Creative

Bill Petrie explained how originality and ...

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Apparel Lessons From Nike and Lululemon’s Olympic Collections

If these styles are good enough for the bi...

How To Build Strong Relationships With Nonprofits

Strategy

Understanding mission, demographics and budget are key for distributors working in this...

Blobfest 2024: Merchandising a Monster

Strategy

See the branded merch that local venders sold out of at the 25th annual Blobfest, a Pho...

How Distributors and Suppliers Can Use Contract Decorators for Difficult Jobs

Strategy

Promo firms that decorate in-house often outsource decoration jobs that might be expens...

Decorating Roundup: Arcus Releases Grand Format Sublimation Printer

Strategy

Also, Epson won design awards for an array of products, and Pacific Emblem offers glow-...

Bookfluencers Spur Demand for Novel Branded Merch

A huge network of online readers is eager ...

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How To Provide Pre-Inflation Pricing To Your Event Clients

Don't let inflation being up get you...

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How Nearshoring in Mexico Is Revolutionizing Quick Turn Headwear

Ordering quality, custom headwear...

How AI Is Changing SEO & Digital Marketing

Google has rolled out AI-generated summari...

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Canadians Search for Stalwarts, Seasonal Items & Surprises in First Half of 2024

ESP data from Q1 and Q2 shows top searches...

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Typo Gaffe on PA Highway Sign Hammers Home the Importance of ‘Proof-Before-Printing’

The sign temporarily guided drivers on I-9...

White Castle Enters ‘Borderlands’ With Augmented Reality Packaging

Strategy

The quick-service chain has partnered with Lionsgate to promote the Borderlands film ad...

Send Us Your Products for August Showcases

Strategy

Featured items will receive free editorial exposure on ASICentral.com.

Decoration Roundup: Roland DGA Announces North American Availability of New UV-LED Printers

Strategy

Also, NameBadges International shares new products, and EasyCut Studio launches a new v...

Affordable Favorites: Useful & Unique Products With Mass Appeal

Strategy

Maximize your client's ad spend and the value you bring them with practical products...

10 Lucrative Markets To Target for Lanyard Sales

Strategy

Looking for  lanyard sales opportunities ? These  10 profitable sectors  are the...

How To Get Full-Color Graphics Printed Faster With More Functionality

Strategy

Introducing the  Surge 600  and  Surge 900 : a series of  entry-level flatbed inkjet...