Strategy

Innovation Watch: The Shirt With a Built In Air Conditioner

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It’s one of those cutting-edge innovations that one day could find its way to the promo...

Ebook Promotes Value of Mentors in Promo Industry

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Everyone knows that mentorship is a crucial part of professional growth, both for the...

Apparel Decorators Reinvent The Plain White T-Shirt

The iconic white T-shirt, in all its itera...

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How To Improve Your LinkedIn Profile Headline

The headline is the section on your...

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3 Common Content Marketing Mistakes To Avoid

Cool tech and tips for those moving at the...

New LinkedIn Tool Offers Deeper Marketing Insights

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LinkedIn has announced the launch of a new user data page aimed at boosting marketing...

Four Fun College Football Branded Merchandise Trends

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Promotional products distributors can capitalize by selling similar styles to a variety...

Presidential Candidate Andrew Yang Rolls Out Cannabis-Themed Merch

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A baseball cap celebrating math and marijuana has already sold out.

Heightened Tariffs Prompt Promo Price Increase Fears, Worry Over Economy

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The trade war between the U.S. and China has escalated, with both sides ratcheting up i...

AIM Smarter Hosts Inaugural Peer2Peer Event

AIM Smarter LLC, a promotional products...

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Alphabroder Re-Launches North End Brand

New apparel technology and fashion-forward...

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Court Hears Arguments In Alleged LGBTQ Discrimination Case Involving Apparel Decorator

Claims of discrimination are clashing with...

How To Stitch Monograms Onto Garments

Stitching your initials onto garments is a...

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6 Reasons Blankets Are Must-Sell Branding Tools

It's time to get comfortable pitching...

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How to Become A Distributor Sales Hero

Your clients need your help and only YOU...

Epson Launches New Dye-Sublimation Printer

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Epson America has launched a new dye-sublimation printer, which is says will help...

Taylor Swift, Stella McCartney Collaborate on Merch

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The marriage between music and merch is unlikely to calm down anytime soon....

Court Battle Imminent For Apparel Decorator In Alleged Discrimination, Religious Freedom Case

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Hands On Originals is scheduled to appear before the Kentucky Supreme Court on Friday.

How To Target A Prominent University

Counselor

An inside look at how distributors’ sales & projects come together.

How to Build a Better Trade Show Booth

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Trade shows give companies the opportunity to connect with and entertain their...

Handy Guide To Communication In The Promo Industry

Advantages

Email, text or call? There are more ways than ever to communicate with clients, and our...